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Adlook Appoints Gil Larsen As Executive Vice President of Sales and Lily Altman As Head of Client Development for Adlook Smart

Dec 19, 20247 months ago

Position

Head of Business Development

Company

Adlook

Ryan Ammerman
WarsawDigital MarketingMarketingAdvertising

Description

Adlook announced key hires to support its rapid growth in the US market. Gil Larsen will lead Adlook Outcomes in the US, leveraging his extensive expertise to help agency partners maximize brand outcomes. Lily Altman will oversee client relationships for Adlook Smart, guiding brands through the cookieless future with innovative strategies and best-in-class performance solutions

Company Information

Company

Adlook

Location

Warsaw, Masovian Voivodeship, Poland

About

Adlook is a next-generation brand growth platform that offers deep learning-powered and future-proof brand growth solutions for marketers and agencies, facilitating privacy-first offerings in the digital advertising space.

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Executive Insights

Based on hiring data
New executive impact window
87% of new executives make significant technology decisions within first 100 days
Budget influence
C-level executives control 73% of technology spending decisions
Transformation catalyst
65% of new senior hires launch digital transformation initiatives
Vendor review timeline
New executives typically review existing vendors within 6 months