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Accor Appoints Benoît Racle As Global Brand President for Premium and Jean Yves Minet As Global Brand President for Midscale & Economy
Position
President
Company
Accor
Description
Accor strategically appoints Benoît Racle as Global Brand President for Premium brands including Pullman, Swissôtel, Mövenpick, Angsana & Peppers, and Jean-Yves Minet as Global Brand President for Midscale & Economy brands including Novotel, Mercure, TRIBE, Handwritten Collection, ibis, ibis Styles, ibis budget and greet, showcasing the company's dedication to fortifying brand equity and enhancing market position.