Zeta Global
New York, New York, United States · Advertising, Analytics, Artificial Intelligence
Zeta Global is the AI-Powered Marketing Cloud that harnesses advanced artificial intelligence and vast consumer signals to streamline customer acquisition, growth, and retention for marketers. The company's platform unifies identity, intelligence, and omnichannel activation, enabling personalized consumer experiences. Founded in 2007 by David A. Steinberg and John Sculley, Zeta is headquartered in
Key facts
- Headquarters
- New York, New York, United States
- Employees
- 1,853
- Industries
- Advertising, Analytics, Artificial Intelligence
- Status
- Public (ZETA)
- Website
- https://zetaglobal.com
- Company page
Recent activity at Zeta Global
- : Zeta Global to acquire Senso for AI advancements
- : Zeta Global Appoints Leah Pope as Chief Marketing Officer
- : SEC 8-K (1.01): On July 24, 2026, Zeta Global Holdings Corp. entered into a five-year $1.0 billion senior secured credit facility with Bank of America, N.A. This agreement consists of a $250.0 million Term Loan and a $750.0 million Revolving Credit Facility, replacing the existing credit agreement from August 30, 2024. The loans will bear interest based on SOFR or the Base Rate, depending on the Borrower's Consolidated Net Leverage Ratio. The Credit Agreement imposes customary negative covenants and requires a financial covenant maintaining a Consolidated Net Leverage Ratio not greater than 3.25:1.00. This transaction enhances the Company's financial flexibility and ability to pursue future acquisitions or capital needs.
- : Zeta Global Partners with Palantir Technologies to Enhance AI Marketing Infrastructure.
- : Zeta Global Holdings Enters Partnership with OpenAI to Enhance Athena Advertising Operations.
- : Zeta Global Partners with Snowflake to Enhance AI-Powered Marketing Solutions through Open Semantic Exchange.
- : Zeta Global partners with OpenAI to enhance its AI marketing platform Athena.
- : Zeta Global Forms Strategic Partnership with OpenAI to Enhance AI Marketing Solutions
- : SEC 8-K (2.01): On November 24, 2025, Zeta Global Holdings Corp. completed its acquisition of the Marigold Enterprise Business from Marigold Group, Inc., Campaign Monitor Europe UK Ltd., and Selligent Holdings Limited. This acquisition, initially agreed upon in a Purchase Agreement dated September 27, 2025, involved an aggregate consideration of up to $325 million, including $100 million in cash and 5,329,070 shares of newly issued Class A common stock of Zeta. The closing on November 24 represents a significant expansion of Zeta's business capabilities through the integration of the Sellers' enterprise operations. The transaction's value may be subject to customary adjustments, which highlights the strategic importance of this acquisition in enhancing Zeta's market position.
- : SEC 8-K (2.01): On November 24, 2025, Zeta Global Holdings Corp. completed the acquisition of the Marigold Enterprise Business from Marigold Group, Inc., Campaign Monitor Europe UK Ltd., and Selligent Holdings Limited, pursuant to a Purchase Agreement initially signed on September 27, 2025. The total consideration for the transaction is up to $325 million, which includes $100 million in cash and approximately 5.33 million shares of Zeta's Class A common stock. Additionally, seller notes up to $125 million will be payable within three months, potentially involving both cash and stock. The strategic acquisition aims to enhance Zeta's enterprise offerings and market position. Zeta has issued shares as part of the transaction in reliance on certain exemptions under the Securities Act, as detailed by legal counsel Latham & Watkins LLP, which provided a validity opinion on the issued shares.
Zeta Global funding history
| Date | Round | Amount |
|---|---|---|
| Mar 2022 | Funding Round | $30.0M |
| May 2021 | Funding Round | $250.0M |
Leadership
- Matias Perel, Vice President Multicultural Partnerships and Latam
- Charles Pendleton, Group Vice President, Product Marketing
- Nathan Vranicar, Principal Campaign Developer
- Ben Dewar, Group Vice President, Programmatic
- Greg Hull, Senior System Engineer
- David Baez, Lead Software Engineer
- Swaminadh N Tirunagari, Technical Solutions Architect/Delivery Manager, Technical Engineering Management
- Nick Lencioni, Senior Account Manager
- Prabu G, Lead Software Engineer
- Luna Shin, Art Director
- Raseswaree Chinmayee Behera, Executive - Talent Acquisition
- Vasu Reddy Mallela, Manager Data Science and Analytics
Verified email and direct lines for Zeta Global’s decision-makers are on Fundz. See plans — or book a 15-minute walkthrough.
Employee benefit plans
Zeta Global files 2 employee benefit plans with the U.S. Department of Labor, including a retirement plan. The next plan year renews in Dec 2026.
Zeta Global in the news
- Zeta Global and OpenAI Team Up to Deliver Answer-Driven Marketing with Athena by Zeta™ - Business Wire (Jan 05, 2026)
- Zeta Global to Announce Third Quarter 2026 Results on November 9, 2026 - Business Wire (Oct 26, 2026)
- Consecutive “Beat and Raise” Quarter, Achieves the Rule of 64 and Generates Positive GAAP Net Income in 2Q’26 - Business Wire (Aug 04, 2026)
- Zeta Global to Acquire Digital Audience, Extending the Zeta Data Cloud Across the Digital Ecosystem - Business Wire (Oct 06, 2026)
- Zeta Global to Announce Third Quarter 2025 Results on November 4, 2025 - Business Wire (Oct 20, 2025)
- Zeta Global to Acquire Senso, Adding AI Engineering and Frontier-Model Connectivity to Its Intelligent AI Infrastructure - Business Wire (Oct 05, 2026)
- Zeta Marketing Platform Named a Leader in Analyst Report on Email Marketing Service Providers, Q1 2026 - Business Wire (Mar 23, 2026)
- Palantir and Zeta Global Announce Strategic Partnership to Build a Unified Data and AI Infrastructure for the Future of Marketing, with Athena by Zeta™ at the Center - Business Wire (Jun 23, 2026)
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About Zeta Global: questions and answers
What does Zeta Global do?
Zeta Global is the AI-Powered Marketing Cloud that harnesses advanced artificial intelligence and vast consumer signals to streamline customer acquisition, growth, and retention for marketers. The company's platform unifies identity, intelligence, and omnichannel activation, enabling personalized consumer experiences. Founded in 2007 by David A. Steinberg and John Sculley, Zeta is headquartered in
Where is Zeta Global headquartered?
Zeta Global is headquartered in New York, New York, United States.
How many employees does Zeta Global have?
Zeta Global has about 1,853 employees.
Has Zeta Global raised funding?
Yes. Fundz has recorded 2 funding events for Zeta Global. The most recent, Funding Round of $30.0M, was in Mar 2022.
Who leads Zeta Global?
Matias Perel is a Vice President Multicultural Partnerships and Latam at Zeta Global.
What is the latest news on Zeta Global?
On Oct 05, 2026, Zeta Global to acquire Senso for AI advancements
Is Zeta Global a public company?
Yes. Zeta Global is publicly traded under the ticker ZETA.
Source: Fundz records from SEC filings, press releases and company announcements. How Fundz measures data accuracy