Who to call at Pura, and when
Fundz watches for the moments Pura starts buying, and tells you who to reach.
- An alert the day Pura raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
- Who you already know at Pura, from your own LinkedIn network
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Contract Type
partnership
UtahE CommerceFashionRetailDescription
Pura has established a successful partnership with Nest New York, marking the beginning of a strategy that propelled them to exceed nine figures in revenue. The company now collaborates with over 35 brands, driving continuous growth in their smart fragrance business.
Quick answer
Pura Partners with Nest New York to Boost Brand Collaboration in the Fragrance Market. (November 2, 2026). Pura is based in Utah, United States.
- What agreement did Pura announce on November 2, 2026?
- Pura has established a successful partnership with Nest New York, marking the beginning of a strategy that propelled them to exceed nine figures in revenue. The company now collaborates with over 35 brands, driving continuous growth in their smart fragrance business.
- What does Pura do?
- Pura is a tech company that creates uplifting moments through scent, pairing fragrance with smart technology in a way that enables people to customize and control the way they experience scent in their homes and cars.
- Where is Pura based?
- Pura is based in Utah, United States.
- Which similar companies announced agreements around the same time?
- JD Sports (November 2, 2026), Rhode (November 2, 2026), DICK's Sporting Goods (November 4, 2026) and The Estée Lauder Companies (October 30, 2026) also announced agreements within 45 days of Pura.
Source: Fundz verified event record.
Other recent agreements in E Commerce and Fashion
Contracts and agreements at companies in the same sectors within 45 days, from Fundz verified event records.
- JD Sports partners with BBC Children in Need to combat youth unemployment with a £1 million initiative. (November 2, 2026)
- Rhode announces $5 million grant partnership with Foundation for Women’s Health to advance women's health research. (November 2, 2026)
- DICK'S Sporting Goods and Foot Locker Sign Caitlin Clark as Their First Athlete Brand Partner. (November 4, 2026)
- The Estée Lauder Companies and Microsoft Form Strategic Partnership to Enhance Cloud and AI Capabilities. (October 30, 2026)
- Brands For Less Group partners with EM Normandie Business School to enhance retail industry education. (October 30, 2026)
- Kiko Milano partners with Stabilo to launch a limited-edition collection of highlighter-shaped lip tints. (November 6, 2026)
Agreement Insights
What this usually meansPura signed a new agreement. Fundz surfaces partnerships and contracts as they are announced.
145 of these a day, filtered to the companies you pick, with the decision-maker attached.
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