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DICK'S Sporting Goods and Foot Locker Sign Caitlin Clark as Their First Athlete Brand Partner.

Nov 04, 2026

Contract Type

partnership

CoraopolisSportsE CommerceFashionRetailSporting Goods

Description

DICK'S Sporting Goods has entered a multi-year exclusive partnership with basketball star Caitlin Clark, marking the first athlete brand partner for both DICK'S and Foot Locker. This partnership includes a range of marketing initiatives and community programming designed to inspire youth participation in sports.

Company Information

Company

DICK's Sporting Goods

Location

345 Court Street

Coraopolis, Pennsylvania, United States

About

DICK's Sporting Goods is a leading omnichannel sporting goods retailer offering a wide range of sports equipment, apparel, and footwear. Founded in 1948, it operates in various locations across the United States. The company focuses on providing customers with quality products and exceptional service. DICK's is committed to promoting active and healthy lifestyles.

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Agreement Insights

What this usually means
Strategic partnership established
Partnership agreements typically involve technology integration and joint go-to-market strategies

DICK's Sporting Goods signed a new agreement. Fundz surfaces partnerships and contracts as they are announced.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.