Merrell Enters Three-Year Partnership with Sundance for 'It Starts Outside' Initiative
Oct 01, 2026
Contract Type
partnership
RockfordSportsFashionRetailLifestyle
Description
Merrell has announced a new three-year partnership with Sundance to support filmmakers in creating shorts that explore the meaning of 'outside.' This initiative will provide each selected filmmaker with $20,000 and mentorship as they create films to be showcased at the Sundance Film Festival in Boulder.
Company Information
Company
Merrell
Location
Rockford, Tennessee, United States
About
Merrell exists to share the simple power of being outside and is committed to building an inclusive and sustainable environment for future generations to enjoy. As the global leader in outdoor active footwear with the Moab hiking boot and Jungle Moc, Merrell is focused on merging performance, styling, and comfort to empower all people to confidently explore the outdoors. The brand was recently named Footwear News' 2022 Brand of the Year for promoting a more diverse vision of the outdoors.