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Kargo Acquires Ctv Platform Videobyte As Part Of Major Video Expansion

PRIVATEFeb 03, 2023

Acquiring Company

Kargo

Acquired Company

VideoByte

IndonesiaAdvertisingVideoPublishing

Description

Kargo announced today the acquisition of VideoByte, a video advertising platform focused on a viewer-first experience across connected TV (CTV) and OTT. With VideoByte’s capabilities, Kargo adds innovative CTV advertising technology that fits seamlessly within the company’s broader omnichannel platform including video, publisher tools, exclusive formats, commerce and social. VideoByte’s results-driven video ad serving technology and distinctive experiences on CTV and OTT strengthens Kargo’s mission to deliver deeper and differentiated interactions to audiences as they move between mobile, desktop and now connected televisions. The result: a highly differentiated and robust experience that commands attention across multiple channels for Kargo’s brand partners.

Quick answer

Kargo is acquiring VideoByte, announced February 3, 2023. Kargo is based in Indonesia.

How much did Kargo pay for VideoByte?
The deal value was not disclosed.
What does Kargo do?
Advertising for the mobile age.
Where are Kargo and VideoByte based?
Kargo is based in Indonesia.
Who are the decision-makers at Kargo?
Fundz holds 2 contacts at Kargo. Names and contact details are shown to Fundz members.

Source: Fundz verified event record.

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Company Information

Company

Kargo

Location

Indonesia

About

Advertising for the mobile age. Kargo enhances mobile advertising to deliver better business outcomes for marketers and premium publishers.

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Frequently asked

Who acquired VideoByte?

VideoByte was acquired by Kargo, based in Indonesia. The deal was reported on February 3, 2023. Advertising for the mobile age. Kargo enhances mobile advertising to deliver better business outcomes for marketers and premium publishers. Kargo is privately held.

When did Kargo acquire VideoByte?

Kargo's acquisition of VideoByte was reported on February 3, 2023. Kargo announced today the acquisition of VideoByte, a video advertising platform focused on a viewer-first experience across connected TV (CTV) and OTT. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does VideoByte do?

VideoByte is a video advertising platform focusing on a viewer-first experience across Connected TV (CTV) and Over-the-Top (OTT) platforms. It is privately held, operating in Advertising.

This company was part of an acquisition. Fundz tracks who bought whom, and who to call on both sides.

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