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Freeman Announces Acquisition Of Sparks, A Global Brand Experience Agency

PRIVATEAug 01, 2023

Acquiring Company

Freeman

Acquired Company

Sparks

EventsEvent ManagementAdvertisingEventsMarketingBrand MarketingEvent Management

Description

Freeman, a global leader in events, today announced that it has acquired Sparks, a global brand experience agency. Terms of the transaction were not disclosed.

Quick answer

Freeman is acquiring Sparks, announced August 1, 2023.

How much did Freeman pay for Sparks?
The deal value was not disclosed.
What does Freeman do?
Freeman is a global leader in events, on a mission to redefine live for a new era.

Source: Fundz verified event record.

Other recent acquisitions in Events and Event Management

Deals where the buyer or target shares a sector with this one, within 45 days, from Fundz verified event records.

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Company Information

Company

Freeman

About

Freeman is a global leader in events, on a mission to redefine live for a new era. With a data-driven approach and the industry’s largest network of experts, Freeman’s insights shape exhibitions, exhibits, and events that drive audiences to action. The integrated full-service solutions leverage a 96-year legacy in event management as well as new technologies to deliver moments that matter. For more information, please visit https://www.freeman.com/.

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Frequently asked

Who acquired Sparks?

Sparks was acquired by Freeman. The deal was reported on August 1, 2023. Freeman is a global leader in events, on a mission to redefine live for a new era. Freeman is privately held and operates in Events.

When did Freeman acquire Sparks?

Freeman's acquisition of Sparks was reported on August 1, 2023. Freeman, a global leader in events, today announced that it has acquired Sparks, a global brand experience agency. Terms of the transaction were not disclosed. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does Sparks do?

Sparks is a live + digital experiential marketing agency. We specialize in creating connection--real human connection--onsite, online or anywhere. It is privately held, operating in Advertising.

This company was part of an acquisition. Fundz tracks who bought whom, and who to call on both sides.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.