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Norwest Equity Partners acquires E-Z UP

PRIVATEOct 13, 2026

Acquiring Company

Norwest

Acquired Company

E-Z UP

CaliforniaCaliforniaArtificial IntelligenceVenture CapitalAngel InvestmentManufacturing

Description

Beach Point Capital Management LP has successfully sold E-Z UP to Norwest Equity Partners. This acquisition marks a pivotal moment for E-Z UP as it transitions to new ownership. Beach Point had partnered with E-Z UP to enhance its operations and expand its market reach. NEP aims to support E-Z UP's continued growth and success.

Company Information

Company

Norwest

Location

California, United States

About

Norwest is a global venture capital and growth equity investment firm. The firm accelerates and supports portfolio growth through strategic advisory work and AI-focused programs. It has a dedicated team of Operating Executives and Senior Advisors in AI and technology. Norwest collaborates with over 250 portfolio companies, delivering expert insights and value.

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Frequently asked

Who acquired E-Z UP?

E-Z UP was acquired by Norwest, based in California. The deal was reported on October 13, 2026. Norwest is a global venture capital and growth equity investment firm. The firm accelerates and supports portfolio growth through strategic advisory work and AI-focused programs. Norwest is privately held and operates in Artificial Intelligence.

When did Norwest acquire E-Z UP?

Norwest's acquisition of E-Z UP was reported on October 13, 2026. Beach Point Capital Management LP has successfully sold E-Z UP to Norwest Equity Partners. This acquisition marks a pivotal moment for E-Z UP as it transitions to new ownership. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does E-Z UP do?

E-Z UP is a manufacturer of pop-up canopy tents and portable shade solutions, founded in 1983 and based in Norco, California. The company is known for inventing the portable pop-up canopy tent and has a strong portfolio of nearly 100 patents. It is privately held, operating in Manufacturing, and is based in California.

This company was part of an acquisition. Fundz tracks who bought whom, and who to call on both sides.

145 of these a day, filtered to the companies you pick, with the decision-maker attached.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include FundzWatch™ for automated website change detection, Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.