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AppDirect acquires Broker Online Exchange for $85M

Jun 04, 2025•7 months ago

Acquiring Company

AppDirect

Acquired Company

Broker Online Exchange

San FranciscoRockland CountyConsultingInformation TechnologyRenewable EnergyOil And GasEnergy

Description

AppDirect has successfully acquired Broker Online Exchange (BOX) to enhance its services in the energy sector amid rising demand. The purchase was completed on May 8 at an enterprise valuation of $85 million USD. BOX will continue to operate as a distinct unit while leveraging AppDirect's technology solutions. This acquisition marks AppDirect's fifth since the beginning of 2023.

Company Information

Company

AppDirect

Location

600 Montgomery Street 37th Floor

San Francisco, California, United States

About

AppDirect is a San Francisco-based B2B subscription commerce platform company that brings together technology providers, advisors and businesses to simplify how they buy, sell and manage technology. More than 1,000 providers, 10,000 advisors and 5 million subscribers rely on the AppDirect ecosystem of subscription marketplaces to power their innovation, growth and success.

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M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed