Acquiring Company
Anta Sports Products Ltd
Acquired Company
PUMA SE
FujianManufacturingSportsFashionRetailSportsE CommerceFashionLifestyleDescription
ANTA Sports has reached a share purchase agreement to acquire a 29.06% stake in PUMA SE for €1.5 billion. This move is part of ANTA's globalization strategy to enhance its presence in the global sports market. The acquisition positions ANTA Sports as the largest shareholder of PUMA, aiming to unlock the brand's potential worldwide.
Quick answer
Anta Sports Products Ltd is acquiring PUMA SE, announced January 27, 2026. Anta Sports Products Ltd is based in Fujian, China.
- How much did Anta Sports Products Ltd pay for PUMA SE?
- The deal value was not disclosed.
- What does Anta Sports Products Ltd do?
- Anta Sports Products Ltd is a leading sportswear company in China.
- Where are Anta Sports Products Ltd and PUMA SE based?
- Anta Sports Products Ltd is based in Fujian, China.
- Who are the decision-makers at Anta Sports Products Ltd?
- Fundz holds 2 contacts at Anta Sports Products Ltd. Names and contact details are shown to Fundz members.
Source: Fundz verified event record.
Other recent acquisitions in Sports and Fashion
Deals where the buyer or target shares a sector with this one, within 45 days, from Fundz verified event records.
- Estée Lauder acquires Forest Essentials brand (March 5, 2026)
- Dick's Sporting Goods acquires Foot Locker for $2.5B, $2.5B (March 12, 2026)
- Avon International acquires Natura & Co. UK (March 9, 2026)
- Kontoor Brands acquires Helly Hansen to boost revenue (March 3, 2026)
- Gildan Activewear completes HanesBrands acquisition (February 26, 2026)
- Ulta Beauty acquires Space NK for over £300 million, $392M (December 22, 2025)
Who to call at Anta Sports Products Ltd, and when
When Anta Sports Products Ltd changes hands, the new owners review vendors, systems and leadership. That is when the door opens.
- An alert the day Anta Sports Products Ltd raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
- Who you already know at Anta Sports Products Ltd, from your own LinkedIn network
Works inside ChatGPT and Claude. Ask who to call at Anta Sports Products Ltd. With Fundz connected, it knows.
AI made execution free. Knowing first is the whole game now.
Fundz sees it the moment Anta Sports Products Ltd makes an acquisition, hires an exec or expands, usually minutes after it happens, and tells you who to reach.
Related People
Frequently asked
Who acquired PUMA SE?
PUMA SE was acquired by Anta Sports Products Ltd, based in Fujian. The deal was reported on January 27, 2026. Anta Sports Products Ltd is a leading sportswear company in China. It focuses on high-performance athletic gear and apparel. With a diverse portfolio of brands, Anta aims to expand its presence in the global market. Anta Sports Products Ltd is privately held and operates in Manufacturing.
When did Anta Sports Products Ltd acquire PUMA SE?
Anta Sports Products Ltd's acquisition of PUMA SE was reported on January 27, 2026. ANTA Sports has reached a share purchase agreement to acquire a 29.06% stake in PUMA SE for €1.5 billion. This move is part of ANTA's globalization strategy to enhance its presence in the global sports market. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.
What does PUMA SE do?
PUMA is a leading sportswear brand known for its innovative products and dedication to performance. The company connects sports, lifestyle, and fashion, making it a favorite among athletes and consumers alike. It is privately held, operating in Sports.
This company was part of an acquisition. Fundz tracks who bought whom, and who to call on both sides.
145 of these a day, filtered to the companies you pick, with the decision-maker attached.
5 screens from a live account. No signup.