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Brave Bison to acquire System1 with new offer

RECENTLY ACQUIREDOct 16, 2026

Acquiring Company

Brave Bison

Acquired Company

System1 Group PLC

LondonGreater Londonmarketing & advertisingAdvertisingMarketingBrand MarketingContent Marketing

Description

Brave Bison Group PLC has presented an increased final takeover offer for System1 Group PLC, valued at 405 pence per share. This acquisition aims to secure approximately 72% of System1's shares that Brave Bison does not already own. The deal combines cash, new Brave Bison shares, and contingent value rights for shareholders. Brave Bison encourages System1 shareholders to accept the offer by 26 October 2026.

Company Information

Company

Brave Bison

Location

1 Neal's Yard

London, England, United Kingdom

About

Brave Bison Group is a digital media and marketing company listed on the AIM. The company focuses on providing digital marketing solutions and services. It has a strategic approach to acquisitions to enhance its market presence. Brave Bison aims to drive revenue growth and expand its digital footprint.

Fundz sees it the moment Brave Bison makes an acquisition, hires an exec or expands, usually minutes after it happens, and tells you who to reach.

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Frequently asked

Who acquired System1 Group PLC?

System1 Group PLC was acquired by Brave Bison, based in London. The deal was reported on October 16, 2026. Brave Bison Group is a digital media and marketing company listed on the AIM. The company focuses on providing digital marketing solutions and services. Brave Bison is privately held and operates in marketing & advertising.

When did Brave Bison acquire System1 Group PLC?

Brave Bison's acquisition of System1 Group PLC was reported on October 16, 2026. Brave Bison Group PLC has presented an increased final takeover offer for System1 Group PLC, valued at 405 pence per share. This acquisition aims to secure approximately 72% of System1's shares that Brave Bison does not already own. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does System1 Group PLC do?

System1 Group PLC is a data-driven marketing agency specializing in creative advertising and insight generation. The company focuses on understanding consumer behavior to create effective marketing strategies. It is privately held, operating in Advertising, and is based in Greater London.

This company was part of an acquisition. Fundz tracks who bought whom, and who to call on both sides.

145 of these a day, filtered to the companies you pick, with the decision-maker attached.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include FundzWatch™ for automated website change detection, Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.