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Keyloop completes acquisition of Automotive Transformation Group (ATG) to accelerate omnichannel retail solutions

May 02, 2024•over 1 year ago

Acquiring Company

Keyloop

Acquired Company

Automotive Transformation Group (ATG)

EnglandRetailAutomotive

Description

Keyloop, a global automotive technology company, has completed the acquisition of ATG, an innovative provider of automotive technology focused on omnichannel retail solutions. This acquisition is a significant step in accelerating the delivery of Keyloop’s Experience-First blueprint across the lifetime of vehicle ownership, supporting automotive retailers and OEMs in their delivery of exceptional customer experiences.

Company Information

Company

Keyloop

About

Keyloop's mission is to create and connect technology that advances the car buying and ownership experience in partnership with dealers and OEMs. It is a leading global provider of software solutions to the auto retail industry, serving approximately 18,000 dealer sites and most automotive manufacturers, in 100 countries. Headquartered in the UK, Keyloop also has operations across EMEA and Asia. For more information, please visit www.keyloop.com.

M&A Insights

Based on deal data
Integration timeline
70% of M&A integrations take 12-24 months to complete
Tech stack consolidation
83% of merged companies consolidate technology vendors within first year
Post-acquisition investment
Companies increase IT spending by 23% on average after acquisitions
Success factor
M&A deals with strong technology integration plans are 2.5x more likely to succeed