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Seedtag acquires Beachfront, integrating direct premium CTV inventory and enhanced capabilities to contextual advertising solution

Jun 03, 2024

Acquiring Company

Seedtag

Acquired Company

Beachfront

New YorkNew YorkAdvertisingAdvertising

Description

Seedtag, the global leader in contextual advertising, has strategically acquired Beachfront, the sell-side ad platform built for CTV and streaming. Beachfront's advanced technology, premium inventory, and expertise in CTV advertising will be seamlessly incorporated into Seedtag's existing contextual advertising solutions, allowing clients to deliver effective, privacy-first advertising across multiple channels.

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Deals where the buyer or target shares a sector with this one, within 45 days, from Fundz verified event records.

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Company Information

Company

Seedtag

Location

New York, New York, United States

About

Seedtag, the global contextual advertising company, specializes in privacy-first advertising throughout the open web and CTV, powered by its contextual AI, Liz. Seedtag enables brands and agencies to discover the most relevant audience interests using a sophisticated contextual graph fueled by contextual data from +10,000 premium publishers. This capability ensures advertisers reach their audience at the right moment, with the right message. Utilizing the power of context to achieve advertisers' aims across the customer journey, Seedtag creates innovative advertising solutions for everyone.

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Frequently asked

Who acquired Beachfront?

Beachfront was acquired by Seedtag, based in New York. The deal was reported on June 3, 2024. Seedtag, the global contextual advertising company, specializes in privacy-first advertising throughout the open web and CTV, powered by its contextual AI, Liz. Seedtag is privately held and operates in Advertising.

When did Seedtag acquire Beachfront?

Seedtag's acquisition of Beachfront was reported on June 3, 2024. Seedtag, the global leader in contextual advertising, has strategically acquired Beachfront, the sell-side ad platform built for CTV and streaming. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does Beachfront do?

Beachfront is a sell-side ad platform built for CTV and streaming, offering advanced technology, premium inventory, and expertise in CTV advertising. It is privately held, operating in Advertising, and is based in New York.

This company was part of an acquisition. Fundz tracks who bought whom, and who to call on both sides.

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