Fundz

Analytic Partners finalizes acquisition of Analyx® to expand commerce analytics in Europe

PRIVATEJan 09, 2025

Acquiring Company

Analytic Partners

Acquired Company

Analyx

MiamiDüsseldorfAdvertisingAdvertisingAnalyticsMarketing

Description

Analytic Partners, a global leader in commerce analytics, has announced the completion of the acquisition of Analyx®, a company providing marketing analytics software and services. This strategic acquisition expands Analytic Partners' reach in Europe, complementing its ranks with talented analysts and programmers, and enhancing its capabilities in providing trade data for major brands in Germany and across Europe.

Quick answer

Analytic Partners is acquiring Analyx, announced January 9, 2025. Analytic Partners is based in Miami, Florida, United States.

How much did Analytic Partners pay for Analyx?
The deal value was not disclosed.
What does Analytic Partners do?
Analytic Partners is the leader in commercial analytics.
Where are Analytic Partners and Analyx based?
Analytic Partners is based in Miami, Florida, United States. Analyx is based in Düsseldorf, North Rhine-Westphalia, Germany.
Who are the decision-makers at Analytic Partners?
Fundz holds 2 contacts at Analytic Partners. Names and contact details are shown to Fundz members.

Source: Fundz verified event record.

Other recent acquisitions in Advertising and Advertising

Deals where the buyer or target shares a sector with this one, within 45 days, from Fundz verified event records.

Who to call at Analytic Partners, and when

When Analytic Partners changes hands, the new owners review vendors, systems and leadership. That is when the door opens.

  • An alert the day Analytic Partners raises, hires an executive or expands, scored against what you sell
  • The decision-makers there, with verified emails
  • Who you already know at Analytic Partners, from your own LinkedIn network

Works inside ChatGPT and Claude. Ask who to call at Analytic Partners. With Fundz connected, it knows.

Watch Fundz in
See plan options
Trusted byOracleSnowflakeCloudflareLinkedInGoogleSalesforce 4.8/5 on G2

Company Information

Company

Analytic Partners

Location

1441 BRICKELL AVENUE

Miami, Florida, United States

About

Analytic Partners is the leader in commercial analytics. Our platform, GPS-Enterprise provides adaptive solutions for deeper business understanding and right-time planning and optimization for marketing and beyond. We turn data into expertise so that our customers can create powerful connections with their customers and achieve commercial success. Founded in 2000 and headquartered in Miami, Analytic Partners is privately held, with offices around the globe.

AI made execution free. Knowing first is the whole game now.

Fundz sees it the moment Analytic Partners makes an acquisition, hires an exec or expands, usually minutes after it happens, and tells you who to reach.

Related People

Andy
Senior decision-maker at this company
••••••••@••••••••

See Andy's verified email →

Devendra
Senior decision-maker at this company
••••••••@••••••••

See Devendra's verified email →

Create an account to reveal verified emails
Predictive Intelligence
Strategic

ML-powered predictions for Analytic Partners's next move

Learn about Strategic plan

Frequently asked

Who acquired Analyx?

Analyx was acquired by Analytic Partners, based in Miami. The deal was reported on January 9, 2025. Analytic Partners is the leader in commercial analytics. Our platform, GPS-Enterprise provides adaptive solutions for deeper business understanding and right-time planning and optimization for marketing and beyond. Analytic Partners is privately held and operates in Advertising.

When did Analytic Partners acquire Analyx?

Analytic Partners's acquisition of Analyx was reported on January 9, 2025. Analytic Partners, a global leader in commerce analytics, has announced the completion of the acquisition of Analyx®, a company providing marketing analytics software and services. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does Analyx do?

Analyx® is a European leader in supporting marketing ROI decisions with branches in Poland and Germany. It is privately held, operating in Advertising, and is based in Düsseldorf.

This company was part of an acquisition. Fundz tracks who bought whom, and who to call on both sides.

145 of these a day, filtered to the companies you pick, with the decision-maker attached.

5 screens from a live account. No signup.

Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.