Acquiring Company
Omnicom Group
Acquired Company
Flywheel Digital
New YorkNashvilleAdvertisingMarketingConsultingBrand Marketingmarketing & advertisingE CommerceMarketplaceDescription
In a significant move, Omnicom Group Inc. has acquired Flywheel Digital for approximately $835 million in cash. This acquisition enhances Omnicom's capabilities in e-commerce performance optimization and retail media. Flywheel Digital specializes in flash sale orchestration solutions, which will enable more efficient brand operations on digital platforms.
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Who to call at Omnicom Group, and when
When Omnicom Group changes hands, the new owners review vendors, systems and leadership. That is when the door opens.
- An alert the day Omnicom Group raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
- Who you already know at Omnicom Group, from your own LinkedIn network
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Frequently asked
Who acquired Flywheel Digital?
Flywheel Digital was acquired by Omnicom Group, based in New York. The deal was reported on February 16, 2026. Omnicom (NYSE: OMC) is a leading provider of data-inspired, creative marketing and sales solutions. Omnicom Group is publicly traded (OMC) and operates in Advertising.
When did Omnicom Group acquire Flywheel Digital?
Omnicom Group's acquisition of Flywheel Digital was reported on February 16, 2026. In a significant move, Omnicom Group Inc. has acquired Flywheel Digital for approximately $835 million in cash. This acquisition enhances Omnicom's capabilities in e-commerce performance optimization and retail media. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.
What does Flywheel Digital do?
Flywheel Digital is a prominent provider of digital commerce solutions, specifically specializing in flash sale orchestration. Its services help brands optimize their e-commerce performance and enhance marketplace execution. It is privately held, operating in E Commerce, and is based in Nashville.
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