Acquiring Company
Publicis Groupe S.A
Acquired Company
160over90
ParisAdvertisingPublishingNewsmarketing & advertisingAdvertisingMarketingDescription
Publicis has acquired the sports marketing agency 160over90 from WME Group for $500 million. This acquisition will enhance Publicis' footprint in the sports marketing sector. The deal also establishes a strategic partnership, allowing Publicis early access to WME's talent and intellectual property. With this move, both firms aim to create deeper connections between brands and sports fans.
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Deals where the buyer or target shares a sector with this one, within 45 days, from Fundz verified event records.
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- Seni Jaya Corp acquires Vision Ooh Sdn. Bhd. (April 22, 2026)
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Frequently asked
Who acquired 160over90?
160over90 was acquired by Publicis Groupe S.A, based in Paris. The deal was reported on April 2, 2026. Publicis Groupe S.A is a multinational advertising and public relations company. It is one of the largest communications groups in the world. Publicis Groupe S.A is privately held and operates in Advertising.
When did Publicis Groupe S.A acquire 160over90?
Publicis Groupe S.A's acquisition of 160over90 was reported on April 2, 2026. Publicis has acquired the sports marketing agency 160over90 from WME Group for $500 million. This acquisition will enhance Publicis' footprint in the sports marketing sector. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.
What does 160over90 do?
160over90 is a cultural marketing agency owned by Endeavor, which fosters collaboration among business development and the agency’s verticals. It is privately held, operating in Advertising.
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