Fundz

A2Z Cust2Mate acquires Hedia for retail media growth

PRIVATEOct 06, 2026

Acquiring Company

A2Z Cust2Mate Solutions

Acquired Company

Hedia

GivatayimIsraelE CommerceRetailAdvertisingFashionRetailMarketing

Description

A2Z Cust2Mate Solutions Corp. has completed the acquisition of Hedia, enhancing its retail media business. The acquisition combines A2Z's smart cart technology with Hedia's established media capabilities. Hedia will continue to operate under its existing brand, with leaders remaining in place. The deal includes cash and shares, with additional performance-based incentives.

Company Information

Company

A2Z Cust2Mate Solutions

Location

אריאל שרון

Givatayim, Tel Aviv, Israel

About

A2Z Cust2Mate Solutions Corp. creates innovative solutions for complex challenges that brings innovation, ease, excitement, and value to retailers and shoppers. The company's flagship innovative smart cart solutions are transforming brick-and-mortar retail, bridging online and in-store shopping through interactive technology that guides and informs customers. Cust2Mate's AI-driven smart carts personalize every in-store journey, enhancing customer satisfaction and loyalty while helping retailers streamline operations with data-driven insights.

Fundz sees it the moment A2Z Cust2Mate Solutions makes an acquisition, hires an exec or expands, usually minutes after it happens, and tells you who to reach.

Related People

Amnon
Senior decision-maker at this company
••••••••@••••••••

See Amnon's verified email →

Create an account to reveal verified emails
Predictive Intelligence
Strategic

ML-powered predictions for A2Z Cust2Mate Solutions's next move

Learn about Strategic plan

Frequently asked

Who acquired Hedia?

Hedia was acquired by A2Z Cust2Mate Solutions, based in Givatayim. The deal was reported on October 6, 2026. A2Z Cust2Mate Solutions Corp. creates innovative solutions for complex challenges that brings innovation, ease, excitement, and value to retailers and shoppers. A2Z Cust2Mate Solutions is privately held and operates in E Commerce.

When did A2Z Cust2Mate Solutions acquire Hedia?

A2Z Cust2Mate Solutions's acquisition of Hedia was reported on October 6, 2026. A2Z Cust2Mate Solutions Corp. has completed the acquisition of Hedia, enhancing its retail media business. The acquisition combines A2Z's smart cart technology with Hedia's established media capabilities. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does Hedia do?

Hedia is a leading Israeli retail media business founded in 1988. They offer end-to-end retail media capabilities, including digital in-store media and shopper marketing. It is privately held, operating in Advertising, and is based in Israel.

This company was part of an acquisition. Fundz tracks who bought whom, and who to call on both sides.

145 of these a day, filtered to the companies you pick, with the decision-maker attached.

5 screens from a live account. No signup.

Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include FundzWatch™ for automated website change detection, Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.