Fundz

Heartland acquires SLIMFAST® US brand

PRIVATESep 17, 2025

Acquiring Company

Heartland Food Products Group

Acquired Company

SlimFast

CarmelPalm Beach GardensManufacturingFood and Beverage

Description

Heartland Food Products Group has successfully acquired the SLIMFAST® US brand from Glanbia PLC. This acquisition enhances Heartland's portfolio of health-focused products. The company aims to empower consumers to make healthier choices with great taste.

Who to call at Heartland Food Products Group, and when

When Heartland Food Products Group changes hands, the new owners review vendors, systems and leadership. That is when the door opens.

  • An alert the day Heartland Food Products Group raises, hires an executive or expands, scored against what you sell
  • The decision-makers there, with verified emails
  • Who you already know at Heartland Food Products Group, from your own LinkedIn network

Works inside ChatGPT and Claude. Ask who to call at Heartland Food Products Group. With Fundz connected, it knows.

See plan options
Trusted byOracleSnowflakeCloudflareLinkedInGoogleSalesforce 4.8/5 on G2

Company Information

Company

Heartland Food Products Group

Location

Carmel, Indiana, United States

About

Heartland Food Products Group is a manufacturer specializing in low-calorie sweeteners, drink mixes, coffee, and nutritional beverages. The company is known for its SPLENDA® BRAND products. They focus on creating healthier food options without compromising taste.

AI made execution free. Knowing first is the whole game now.

Fundz sees it the moment Heartland Food Products Group makes an acquisition, hires an exec or expands, usually minutes after it happens, and tells you who to reach.

Related People

Jay
Likely contact at this company
••••••••@••••••••

See Jay's verified email →

Create an account to reveal verified emails
Predictive Intelligence
Strategic

ML-powered predictions for Heartland Food Products Group's next move

Learn about Strategic plan

Frequently asked

Who acquired SlimFast?

SlimFast was acquired by Heartland Food Products Group, based in Carmel. The deal was reported on September 17, 2025. Heartland Food Products Group is a manufacturer specializing in low-calorie sweeteners, drink mixes, coffee, and nutritional beverages. The company is known for its SPLENDA® BRAND products. Heartland Food Products Group is privately held and operates in Manufacturing.

When did Heartland Food Products Group acquire SlimFast?

Heartland Food Products Group's acquisition of SlimFast was reported on September 17, 2025. Heartland Food Products Group has successfully acquired the SLIMFAST® US brand from Glanbia PLC. This acquisition enhances Heartland's portfolio of health-focused products. The company aims to empower consumers to make healthier choices with great taste. Fundz records the date the transaction was first publicly reported, sourced from filings and company announcements.

What does SlimFast do?

SlimFast offers delicious and nutritious products for weight management. The brand offers a clinically proven plan with convenient ready-to-drink shakes, ready-to-eat meal replacement bars, customizable shake mixes, and snacks. It is privately held, operating in Food and Beverage, and is based in Palm Beach Gardens.

This company was part of an acquisition. Fundz tracks who bought whom, and who to call on both sides.

145 of these a day, filtered to the companies you pick, with the decision-maker attached.

5 screens from a live account. No signup.

Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include FundzWatch™ for automated website change detection, Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.