1-800-Flowers.Com, Inc. Acquires Smartgift, Inc.

1-800-FLOWERS.COM, Inc. (NASDAQ: FLWS), a leading provider of gifts designed to help inspire customers to give more, connect more, and build more and better relationships, announced it has acquired SmartGift, Inc. SmartGift, Inc., an intelligent gifting platform, enables brands and corporations to engage consumers, employees, and prospects by providing a premium digital gifting experience in a unified platform. The SmartGift platform provides innovative, thoughtful, and convenient gift-sending and receiving experiences designed to establish complex corporate gift solutions for business partners. It allows users to send, track, and manage gifts and recognition campaigns for employees and clients quickly and efficiently. The acquisition of SmartGift, Inc. continues to expand the company's best-in-class consumer and corporate gifting capabilities and offerings to its customer community.