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Narrative I/O Announces New Integration with Yahoo DSP to Enhance First-Party Data Activation

Feb 04, 2025
New YorkOtherInformation TechnologySoftwareEnterprise SoftwareAnalyticsData Center

Product Description

Narrative I/O has launched a new integration with Yahoo DSP that allows advertisers to efficiently activate first-party data and enables data providers to monetize their data within Yahoo's platform. This innovation aims to transform the interaction between businesses and their data in a privacy-centric manner.

Company Information

Company

NARRATIVE I/O

Location

400 LAFAYETTE STREET

New York, New York, United States

About

Narrative is a data collaboration platform that aims to remove all friction between companies that share data with each other. The company offers unique solutions that empower businesses to collaborate more effectively, drive efficiency, and deliver better outcomes. For more information, please visit www.narrative.io.

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