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Xenom Secures $15M for Elite Fitness Competition Led by WndrCo. The startup aims to create a global platform for fitness enthusiasts to compete.

PRIVATEFeb 27, 2026

Amount Raised

$15 Million

Round Type

Seed

FriscoHealth CareSportsFitness

Investors

Wndrco

Description

Xenom, the startup known as the 'Decathlon of Fitness,' has successfully raised $15 million in a seed round led by WndrCo. The company plans to launch its first competition this June at the Dallas Cowboys’ HQ. The event will feature 10 fitness challenges over two days for enthusiasts worldwide. Founder Keith Barlow aims to address the growing demand for competitive fitness opportunities.

Quick answer

Xenom raised $15 Million in a Seed round, dated February 27, 2026. Investors: Wndrco. Xenom is based in Frisco, Texas, United States.

How much did Xenom raise?
Xenom raised $15 Million in a Seed round on February 27, 2026.
Who invested in Xenom?
Wndrco is named as investors in this round.
What does Xenom do?
Xenom is a startup that aims to provide a competitive platform for fitness enthusiasts, dubbing itself the 'decathlon of fitness.' The company brings together hardcore workout athletes through elite competitions..
Where is Xenom based and how big is it?
Xenom is based in Frisco, Texas, United States. Fundz records about 18 employees.
Who are the decision-makers at Xenom?
Fundz holds 1 contact at Xenom, including the Founder. Names and contact details are shown to Fundz members.

Source: Fundz verified event record.

Who else raised in Sports and Fitness around the same time

Companies in the same sectors as Xenom that raised within 45 days of this round, from Fundz verified event records.

  • Covera Health raised $21M on April 10, 2026.
  • Covera Health raised $32M on April 10, 2026.
  • Covera Health raised $20M on April 10, 2026.
  • Create Wellness raised $20M (Series B) on March 31, 2026.
  • Whoop raised $575M (Series G) on March 31, 2026.
  • Nu Skin Enterprises raised $175M (Debt Financing) on March 27, 2026.

Who to call at Xenom, and when

A new round usually means Xenom is about to hire and buy. The teams that reach out first get the meeting.

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Company Information

Company

Xenom

Location

Frisco, Texas, United States

About

Xenom is a startup that aims to provide a competitive platform for fitness enthusiasts, dubbing itself the 'decathlon of fitness.' The company brings together hardcore workout athletes through elite competitions featuring a standardized score metric across various performance metrics. Xenom holds a CrossFit Event Partner Series license, allowing it to leverage CrossFit branding for its events. The founder, Keith Barlow, is a seasoned CrossFit competitor focused on creating a global competition that meets the unmet needs of fitness enthusiasts.

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Related People

1 contact
Verified contactsKeith B., FounderSee plans and pricing
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Xenom raised. Fundz records a round at a median of 3.6 minutes from the SEC filing, with the decision-maker attached.

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