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Vuori raised $825 million in a secondary tender offer led by General Atlantic and Stripes to accelerate growth in the athleisure market.

Nov 08, 2024about 1 year ago

Amount Raised

$825 Million

CarlsbadFashionRetail

Investors

Soft Bank Vision Fund 2StripesGeneral Atlantic

Description

Vuori, a performance lifestyle brand, has announced a significant $825 million investment led by General Atlantic and Stripes. This funding marks a pivotal moment in the company's growth journey, increasing its valuation to $5.5 billion and highlighting the momentum in the athleisure industry.

Company Information

Company

Vuori

Location

Carlsbad, California, United States

About

Vuori makes premium performance apparel inspired by the active Coastal California lifestyle; an integration of fitness, surf, sport, and art. Breaking down the boundaries of traditional activewear, we are a new perspective on performance apparel.

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Funding Insights

Based on industry data
VC-backed spending patterns
VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers
Tech investment trends
83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech