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Vuori raised $825 million in a secondary tender offer led by General Atlantic and Stripes to accelerate growth in the athleisure market.

PRIVATENov 08, 2024

Amount Raised

$825 Million

Round Type

Secondary Market

CarlsbadFashionRetail

Investors

Softbank Vision Fund 2General AtlanticStripes

Description

Vuori, a performance lifestyle brand, has announced a significant $825 million investment led by General Atlantic and Stripes. This funding marks a pivotal moment in the company's growth journey, increasing its valuation to $5.5 billion and highlighting the momentum in the athleisure industry.

Quick answer

Vuori raised $825 Million in a Secondary Market round, dated November 8, 2024. Investors: Softbank Vision Fund 2, General Atlantic and Stripes. Vuori is based in Carlsbad, California, United States.

How much did Vuori raise?
Vuori raised $825 Million in a Secondary Market round on November 8, 2024.
Who invested in Vuori?
Softbank Vision Fund 2, General Atlantic and Stripes are named as investors in this round.
What does Vuori do?
Vuori makes premium performance apparel inspired by the active Coastal California lifestyle; an integration of fitness, surf, sport, and art.
Where is Vuori based and how big is it?
Vuori is based in Carlsbad, California, United States. Fundz records about 2,045 employees.
Who are the decision-makers at Vuori?
Fundz holds 1 contact at Vuori. Names and contact details are shown to Fundz members.

Source: Fundz verified event record.

Who else raised in Fashion and Retail around the same time

Companies in the same sectors as Vuori that raised within 45 days of this round, from Fundz verified event records.

  • HomeRoots raised $372K on December 20, 2024.
  • Untuckit raised $4.5M (Seed) on December 13, 2024.
  • Beni raised $1.3M (Seed) on December 13, 2024.
  • LAAM Technologies raised $5.5M (Seed) on December 12, 2024.
  • Culture Circle raised $2M (Seed) on December 11, 2024.
  • Terractive raised $944K (Pre-Series A) on December 5, 2024.

Who to call at Vuori, and when

A new round usually means Vuori is about to hire and buy. The teams that reach out first get the meeting.

  • An alert the day Vuori raises, hires an executive or expands, scored against what you sell
  • The decision-makers there, with verified emails
  • Who you already know at Vuori, from your own LinkedIn network

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Company Information

Company

Vuori

Location

5600 Avenida Encinas Suite 100

Carlsbad, California, United States

About

Vuori makes premium performance apparel inspired by the active Coastal California lifestyle; an integration of fitness, surf, sport, and art. Breaking down the boundaries of traditional activewear, we are a new perspective on performance apparel.

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Fundz sees it the moment Vuori raises, hires an exec or expands, usually minutes after it happens, and tells you who to reach.

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Vuori raised. Fundz records a round at a median of 3.6 minutes from the SEC filing, with the decision-maker attached.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.