Upstock boosts seed funding to $13m, signs Woolworths in deal founder says will boost supermarket competition
Amount Raised
$3.4 Million
Round Type
Seed
WellingtonFood And BeverageGroceryRetailDescription
Upstock has raised a further $3.4 million in seed funding, bringing its total funding to just over $13 million. The funding will largely go toward a push across the Tasman.
Quick answer
Upstock raised $3.4 Million in a Seed round, dated February 6, 2024. Upstock is based in Wellington, Texas, United States.
- How much did Upstock raise?
- Upstock raised $3.4 Million in a Seed round on February 6, 2024.
- What does Upstock do?
- Upstock is a Wellington-based startup that provides a wholesale food and beverage platform for small suppliers to navigate the supermarket stocking systems.
- Where is Upstock based and how big is it?
- Upstock is based in Wellington, Texas, United States.
- Who are the decision-makers at Upstock?
- Fundz holds 1 contact at Upstock. Names and contact details are shown to Fundz members.
Source: Fundz verified event record.
Who else raised in Food And Beverage and Grocery around the same time
Companies in the same sectors as Upstock that raised within 45 days of this round, from Fundz verified event records.
- Westrock Coffee raised $72M on February 15, 2024.
- Yu Foods Co raised $2.6M (Series A) on February 12, 2024.
- Edenesque raised $175K (Pre-Seed) on March 22, 2024.
- Lalo raised an undisclosed amount on March 22, 2024.
- Theo Chocolate raised $8.6M on March 22, 2024.
- Wet Beverages raised $1.4M (Seed) on March 21, 2024.
Who to call at Upstock, and when
A new round usually means Upstock is about to hire and buy. The teams that reach out first get the meeting.
- An alert the day Upstock raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
- Who you already know at Upstock, from your own LinkedIn network
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Related People
Upstock raised. Fundz records a round at a median of 3.6 minutes from the SEC filing, with the decision-maker attached.
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