Fundz

Unit1 Studio secures €23.3 million to scale avatar concerts beyond the ABBA Voyage model. The equity round was led by Balderton Capital with participation from existing investors.

PRIVATESep 21, 2026

Amount Raised

€23.3 Million

Round Type

Venture

Greater LondonMusicPerforming Arts

Investors

Paul McGuinnessMercuriGilston MusicBalderton Capital

Description

Unit1 Studio has raised €23.3 million (£20 million) in new financing to enhance its avatar concert technology. The funding round combines an oversubscribed equity investment and production financing. Balderton Capital led the round, joined by existing investors Mercuri, Gilston Music, and Paul McGuinness. The company aims to transform the avatar concert landscape by moving beyond single-location events.

Quick answer

Unit1 Studio raised €23.3 Million in a funding round, dated September 21, 2026. Investors: Paul McGuinness, Mercuri, Gilston Music and Balderton Capital. Unit1 Studio is based in Greater London, England, United Kingdom.

How much did Unit1 Studio raise?
Unit1 Studio raised €23.3 Million in a funding round on September 21, 2026.
Who invested in Unit1 Studio?
Paul McGuinness, Mercuri, Gilston Music and Balderton Capital are named as investors in this round.
What does Unit1 Studio do?
Unit1 Studio is a London-based producer of avatar concerts, which recreate live performances by artists to connect fans with musicians regardless of time or geography.
Where is Unit1 Studio based and how big is it?
Unit1 Studio is based in Greater London, England, United Kingdom. Fundz records about 4 employees.
Who are the decision-makers at Unit1 Studio?
Fundz holds 2 contacts at Unit1 Studio, including the Chief Executive Officer. Names and contact details are shown to Fundz members.

Source: Fundz verified event record.

Who else raised in Music and Performing Arts around the same time

Companies in the same sectors as Unit1 Studio that raised within 45 days of this round, from Fundz verified event records.

  • Artwod raised $1.3M (Seed) on August 20, 2026.
  • Audio Chateau Records raised $9M (Series A) on October 30, 2026.
  • Phase raised $45M on October 29, 2026.
  • Edge Sound Research raised $2M (Seed) on October 27, 2026.
  • Venu Holding Corp raised $35M (Funding Round) on October 26, 2026.
  • Winamp Group SA raised $756K (Seed) on October 23, 2026.

Who to call at Unit1 Studio, and when

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Company Information

Company

Unit1 Studio

Location

Greater London, England, United Kingdom

About

Unit1 Studio is a London-based producer of avatar concerts, which recreate live performances by artists to connect fans with musicians regardless of time or geography. The company leverages innovative technology to scale avatar concerts beyond traditional one-venue models. Led by industry veterans, Unit1 Studio aims to make avatar concerts commercially viable for a broader range of artists.

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Related People

2 contacts
Verified contactsBarney, Chief Executive Officer hiddenSee plans and pricing
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Unit1 Studio raised. Fundz records a round at a median of 3.6 minutes from the SEC filing, with the decision-maker attached.

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