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Truth & Hair raises Rs 5.4 Cr in seed funding led by IPV to enhance brand positioning and expand distribution.

PRIVATEJul 30, 2026•10 days ago

Amount Raised

₹54 Million

Round Type

Seed

Health CareE CommerceFashionRetailBeautyLifestyle

Investors

Inflection Point Ventures

Description

Trichologist-founded hair beauty and styling brand, Truth & Hair, has successfully raised Rs 5.4 Cr in a seed funding round led by Inflection Point Ventures (IPV). The funds will be used to strengthen brand positioning, drive product innovation, and scale distribution efforts. The investment follows the brand's appearance on Shark Tank India, securing additional media attention and support. Founder Saumya Alagh emphasized the evolving consumer expectations in the beauty space.

Company Information

Company

Truth & Hair

About

Truth and Hair is a hair beauty and styling brand founded by Saumya Alagh, a certified trichologist. The brand aims to merge science-backed formulations with usability, offering specialized hair makeup and care products. They have created a distinctive product portfolio that includes innovative offerings like the Root Touch-Up Hair Mascara and 3-in-1 Curly Styler. The company gained national attention after appearing on Shark Tank India, which helped elevate its market presence.

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Funding Insights

Based on industry data
VC-backed spending patterns
VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers
Tech investment trends
83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech

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