True Footage raises $40 million Series C to scale its full-stack residential valuation platform.
Amount Raised
$40 Million
Round Type
Series C
Investors
Description
True Footage, a leading residential appraisal services and appraiser technology company, has closed a $40 million Series C funding round. This investment will accelerate the expansion of its proprietary software platform. The company aims to enable faster, accurate, and cost-efficient valuations at scale. Trusted by top appraisers and lenders, True Footage's technology is set to enhance the appraisal process significantly.
Quick answer
True Footage raised $40 Million in a Series C round, dated April 7, 2026. Investors: Mockingbird Capital, Kraft Group, Story Ventures, Pilot Enterprises, Roger Ferguson, Nava Ventures and Cox Enterprises.
- How much did True Footage raise?
- True Footage raised $40 Million in a Series C round on April 7, 2026.
- Who invested in True Footage?
- Mockingbird Capital, Kraft Group, Story Ventures, Pilot Enterprises, Roger Ferguson, Nava Ventures and Cox Enterprises are named as investors in this round.
- What does True Footage do?
- True Footage is a technology-driven residential appraisal and appraiser services company founded in 2021 by John Liss.
- Where is True Footage based and how big is it?
- Fundz records about 200 employees.
- Who are the decision-makers at True Footage?
- Fundz holds 4 contacts at True Footage, including the Chief Business Officer. Names and contact details are shown to Fundz members.
Source: Fundz verified event record.
Who else raised in Real Estate around the same time
Companies in the same sectors as True Footage that raised within 45 days of this round, from Fundz verified event records.
- Arib raised $24M (Funding Round) on May 22, 2026.
- Rely raised $4.5M (Seed) on May 19, 2026.
- Canyon Partners Real Estate raised an undisclosed amount (Debt Financing) on May 13, 2026.
- Rosarium Health raised $6M (Seed) on May 12, 2026.
- Balcony raised $13M (Seed) on May 7, 2026.
- Peakstone Realty Trust raised $123K (Pre-Seed) on May 6, 2026.
Who to call at True Footage, and when
A new round usually means True Footage is about to hire and buy. The teams that reach out first get the meeting.
- An alert the day True Footage raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
- Who you already know at True Footage, from your own LinkedIn network
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Fundz sees it the moment True Footage raises, hires an exec or expands, usually minutes after it happens, and tells you who to reach.
Related People
True Footage raised. Fundz records a round at a median of 3.6 minutes from the SEC filing, with the decision-maker attached.
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