Fundz

Snack brand Troovy raises $5 Mn in Series A led by Fireside and Sharrp Ventures to expand distribution and launch new products.

PRIVATEJan 20, 2026

Amount Raised

$5 Million

Round Type

Series A

GurugramFood and BeverageHealth CareNutrition

Investors

Spring Marketing CapitalVeltis CapitalFireside VenturesSharrp Ventures

Description

Gurugram-based clean-label snacking startup Troovy has raised $5 million in a Series A funding round led by Fireside Ventures and Sharrp Ventures. The proceeds will be used to expand distribution across e-commerce and D2C channels. Troovy focuses on clean, kid-friendly snacks and has recorded 5X growth over the past five months. Founded in 2021, it aims to deepen penetration across digital channels and expand its product portfolio.

Quick answer

Troovy raised $5 Million in a Series A round, dated January 20, 2026. Investors: Spring Marketing Capital, Veltis Capital, Fireside Ventures and Sharrp Ventures. Troovy is based in Gurugram, Haryana, India.

How much did Troovy raise?
Troovy raised $5 Million in a Series A round on January 20, 2026.
Who invested in Troovy?
Spring Marketing Capital, Veltis Capital, Fireside Ventures and Sharrp Ventures are named as investors in this round.
What does Troovy do?
Troovy is a kids' nutrition-focused food brand that offers a range of healthy food products including high-protein chips, pasta, and immunity-boosting sauces.
Where is Troovy based and how big is it?
Troovy is based in Gurugram, Haryana, India. Fundz records about 36 employees.
Who are the decision-makers at Troovy?
Fundz holds 2 contacts at Troovy, including the Brand and Influencer Partnerships Manager. Names and contact details are shown to Fundz members.

Source: Fundz verified event record.

Who else raised in Food and Beverage and Nutrition around the same time

Companies in the same sectors as Troovy that raised within 45 days of this round, from Fundz verified event records.

  • Superbrewed Food raised an undisclosed amount (Corporate Round) on February 26, 2026.
  • Verley raised $38M (Series A) on February 24, 2026.
  • Coco5 raised $10M (Funding Round) on January 26, 2026.
  • Bubble Me raised $163K (Pre-Seed) on March 3, 2026.
  • Lyka raised $67M (Series C) on March 2, 2026.
  • ZeroHarm Sciences raised $7.2M (Series A) on February 25, 2026.

Who to call at Troovy, and when

A new round usually means Troovy is about to hire and buy. The teams that reach out first get the meeting.

  • An alert the day Troovy raises, hires an executive or expands, scored against what you sell
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  • Who you already know at Troovy, from your own LinkedIn network

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Company Information

Company

Troovy

Location

Gurugram, Haryana, India

About

Troovy is a kids' nutrition-focused food brand that offers a range of healthy food products including high-protein chips, pasta, and immunity-boosting sauces. Founded by Aditya Mukherjee and Mansi Baranwal, Troovy emphasizes natural ingredients without artificial additives or preservatives. The brand aims to promote healthy eating habits among children. Troovy competes with other brands in the kids' health food segment.

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Related People

2 contacts
Verified contactsTania D., Brand and Influencer Partnerships Manag… hidden hiddenSee plans and pricing
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Funding Insights

What this usually means
Typical timeline to Series B
Series A companies typically raise their next round in 10-18 months

Troovy raised. Fundz records a round at a median of 3.6 minutes from the SEC filing, with the decision-maker attached.

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