Amount Raised
$58 Million
Round Type
Series B
Description
The average shopper probably hasn’t heard of SuperOrdinary, but if they are a beauty or skincare fan, they’ve definitely heard of some of the brands the startup works with: Olaplex, Farmacy and Biossance, to name a few. The Los Angeles-headquartered company works behind the scenes to help American and European consumer brands scale on marketplaces like Amazon, sell through social commerce and break into the Chinese market. SuperOrdinary announced today that it has raised $58 million in Series B funding at a $800 million valuation. Investors in this round included Manzanita, Alliance Consumer Growth, Demira GateUpper90 and SuperOrdinary founder and CEO Julian Reis.
Quick answer
SuperOrdinary raised $58 Million in a Series B round, dated October 5, 2023. SuperOrdinary is based in Los Angeles, California, United States.
- How much did SuperOrdinary raise?
- SuperOrdinary raised $58 Million in a Series B round on October 5, 2023.
- What does SuperOrdinary do?
- SuperOrdinary is the leading global growth partner and marketplace expert, connecting brands, creators, and consumers everywhere.
- Where is SuperOrdinary based and how big is it?
- SuperOrdinary is based in Los Angeles, California, United States.
- Who are the decision-makers at SuperOrdinary?
- Fundz holds 1 contact at SuperOrdinary. Names and contact details are shown to Fundz members.
Source: Fundz verified event record.
Who else raised in Advertising around the same time
Companies in the same sectors as SuperOrdinary that raised within 45 days of this round, from Fundz verified event records.
- Firefly Aerospace raised an undisclosed amount (Series C) on November 10, 2023.
- Agentio raised $4.3M (Seed) on November 1, 2023.
- Vsblty Groupe Technologies raised $633K (Seed) on October 31, 2023.
- Audience Town, Inc. raised $2M (Seed) on October 31, 2023.
- Tofu raised $5M (Seed) on October 22, 2023.
- QYOU Media raised $237K (Seed) on October 20, 2023.
Who to call at SuperOrdinary, and when
A new round usually means SuperOrdinary is about to hire and buy. The teams that reach out first get the meeting.
- An alert the day SuperOrdinary raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
- Who you already know at SuperOrdinary, from your own LinkedIn network
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Fundz sees it the moment SuperOrdinary raises, hires an exec or expands, usually minutes after it happens, and tells you who to reach.
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Funding Insights
What this usually meansSuperOrdinary raised. Fundz records a round at a median of 3.6 minutes from the SEC filing, with the decision-maker attached.
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