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Alia Bhatt-Backed Baby Care Startup Superbottoms Raises $5 Million From Lok Capital, Sharrp Ventures

PRIVATEAug 23, 2023

Amount Raised

$5 Million

Round Type

Funding Round

BengaluruHealth CareFashionLifestyle

Description

Baby care brand SuperBottoms on Wednesday said it has raised $5 million in a funding round led by Lok Capital and Sharrp Ventures.The company will employ the funds to expand offline with a greater store presence and include more products in the mom and baby care range.The startup had in July this year said it raised an undisclosed amount from Bollywood actor Alia Bhatt, who also became its brand ambassador. Pallavi Utagi, founder, Superbottoms, said, “With the funds raised, we aim to drive initiatives that spread awareness about cloth diapering to a wider audience throughout the country. We're thrilled to join forces with consumer-oriented investors like Lok Capital, Sharrp Ventures, DSG Consumer Partners and Saama Capital as we expand our reach and strengthen our commitment to creating a robust brand for children.” Founded in 2016 by Utagi, SuperBottoms claims to provide a sustainable and thoughtful approach to baby and mom care.Powered ByVideo Player is loading.Play VideoPlaySkip BackwardMuteCurrent Time 0:00/Duration 0:00Loaded: 0%Stream Type LIVESeek to live, currently behind liveLIVERemaining Time -0:00 1xPlayback RateChaptersChaptersDescriptionsdescriptions off, selectedCaptionscaptions and subtitles off, selectedAudio TrackPicture-in-PictureFullscreenThis is a modal window.No compatible source was found for this media.Beginning of dialog window. Escape will cancel and close the window.TextColorWhiteBlackRedGreenBlueYellowMagentaCyanOpacityOpaqueSemi-TransparentText BackgroundColorBlackWhiteRedGreenBlueYellowMagentaCyanOpacityOpaqueSemi-TransparentTransparentCaption Area BackgroundColorBlackWhiteRedGreenBlueYellowMagentaCyanOpacityTransparentSemi-TransparentOpaqueFont Size50%75%100%125%150%175%200%300%400%Text Edge StyleNoneRaisedDepressedUniformDropshadowFont FamilyProportional Sans-SerifMonospace Sans-SerifProportional SerifMonospace SerifCasualScriptSmall CapsReset restore all settings to the default valuesDoneClose Modal DialogEnd of dialog window.Advertisement“SuperBottoms has scaled remarkably while upholding its commitment to sustainability and catering to its audience with empathy

Quick answer

Super Bottoms raised $5 Million in a Funding Round round, dated August 23, 2023. Super Bottoms is based in Bengaluru, Karnataka, India.

How much did Super Bottoms raise?
Super Bottoms raised $5 Million in a Funding Round round on August 23, 2023.
What does Super Bottoms do?
SuperBottoms, a maker of eco-friendly baby products, has received $2 million in Series A funding from Saama Capital and DSG Consumer Partners.
Where is Super Bottoms based and how big is it?
Super Bottoms is based in Bengaluru, Karnataka, India.
Who are the decision-makers at Super Bottoms?
Fundz holds 1 contact at Super Bottoms. Names and contact details are shown to Fundz members.

Source: Fundz verified event record.

Who else raised in Fashion and Lifestyle around the same time

Companies in the same sectors as Super Bottoms that raised within 45 days of this round, from Fundz verified event records.

  • Pee Safe raised $3M (Series B) on September 12, 2023.
  • PMGC Holdings Inc. raised $250K (Seed) on September 8, 2023.
  • Revlon raised $51M on September 6, 2023.
  • Mars Markets raised $2K on September 6, 2023.
  • D'Amelio Brands raised $5M on August 17, 2023.
  • Pair Team raised $20M on October 6, 2023.

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Company Information

Company

Super Bottoms

Location

Bengaluru, Karnataka, India

About

SuperBottoms, a maker of eco-friendly baby products, has received $2 million in Series A funding from Saama Capital and DSG Consumer Partners.

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