Fundz

Smytten Raises Rs 100 Crore In Funding Led By Fireside Ventures

PRIVATEMay 17, 2022

Amount Raised

₹1 Billion

Round Type

Funding Round

IndiaAdvertisingSales And Marketing

Description

Bengaluru: Smytten, a product sampling and engagement platform for direct-to-consumer brands, has raised Rs 100 crore (around $15 million) in its latest funding round led by its existing investors Fireside Ventures and Roots Ventures.

Quick answer

Smytten raised ₹1 Billion in a Funding Round round, dated May 17, 2022. Smytten is based in India.

How much did Smytten raise?
Smytten raised ₹1 Billion in a Funding Round round on May 17, 2022.
What does Smytten do?
Smytten lets you Try hundreds of authentic products from make up, skin care, hair care, wellness and gourmet foods before you buy them
Where is Smytten based and how big is it?
Smytten is based in India.

Source: Fundz verified event record.

Who else raised in Advertising and Sales And Marketing around the same time

Companies in the same sectors as Smytten that raised within 45 days of this round, from Fundz verified event records.

  • Ogee raised an undisclosed amount (Series A) on June 30, 2022.
  • Goldcast raised $32M on June 29, 2022.
  • OneMagnify raised an undisclosed amount on June 2, 2022.
  • Admitad raised an undisclosed amount on April 7, 2022.
  • RPA raised an undisclosed amount (Funding Round) on June 30, 2022.
  • Matter Health raised $35M (Series A) on June 29, 2022.

Who to call at Smytten, and when

A new round usually means Smytten is about to hire and buy. The teams that reach out first get the meeting.

  • An alert the day Smytten raises, hires an executive or expands, scored against what you sell
  • The decision-makers there, with verified emails
  • Who you already know at Smytten, from your own LinkedIn network

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Company Information

Company

Smytten

Location

India

About

Smytten lets you Try hundreds of authentic products from make up, skin care, hair care, wellness and gourmet foods before you buy them

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.