Fundz

Rootine Secures $10M Series A To Optimize Health And Human Performance Through Precision Nutrition

PRIVATESep 13, 2022

Amount Raised

$10 Million

Round Type

Series A

NashvilleHealth CareDietary SupplementsFitnessNutritionWellness

Description

Rootine, a precision health company relied on by professional athletes like Brian Burns, Brianna Decker, Matt Brown, Lauren Sesselman and Miranda “Fear The” Maverick⁠—and professional team registered dietitians including Jordan Mazur⁠—to optimize their health and human performance through precision nutrition, announced today $10 million in Series A funding led by Nashville-based Relevance Ventures alongside participation from Techstars and DSM Venturing. To date, Rootine has raised $14.5M and delivered over 1M precision multivitamin packs to customers looking to optimize their complete cellular nutrition.

Quick answer

Rootine raised $10 Million in a Series A round, dated September 13, 2022. Rootine is based in Nashville, Arkansas, United States.

How much did Rootine raise?
Rootine raised $10 Million in a Series A round on September 13, 2022.
What does Rootine do?
Rootine helps to unlock superior health and daily performance with precision nutrition, enabling users to improve cellular nutrition through better data science and personalized solutions that support total body health.
Where is Rootine based and how big is it?
Rootine is based in Nashville, Arkansas, United States.

Source: Fundz verified event record.

Who else raised in Dietary Supplements and Fitness around the same time

Companies in the same sectors as Rootine that raised within 45 days of this round, from Fundz verified event records.

  • Feel raised $13M on October 18, 2022.
  • KinoTek raised $998K (Seed) on October 24, 2022.
  • CoachMePlus raised an undisclosed amount on October 21, 2022.
  • INDYA raised an undisclosed amount (Funding Round) on October 14, 2022.
  • Open Book Extracts raised an undisclosed amount (Series C) on September 15, 2022.
  • InsideTracker raised $15M (Funding Round) on September 8, 2022.

Who to call at Rootine, and when

A new round usually means Rootine is about to hire and buy. The teams that reach out first get the meeting.

  • An alert the day Rootine raises, hires an executive or expands, scored against what you sell
  • The decision-makers there, with verified emails
  • Who you already know at Rootine, from your own LinkedIn network

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Company Information

Company

Rootine

Location

Nashville, Arkansas, United States

About

Rootine helps to unlock superior health and daily performance with precision nutrition, enabling users to improve cellular nutrition through better data science and personalized solutions that support total body health. Rootine’s test, take, and optimize approach leverages best-in-class AI and considers individual DNA, blood, and lifestyle test results to not only create the most accurate nutrient formula for the body, but deliver it through the most precise dosage on the market. Rootine’s unique microbead form factor allows our scientists to design and deliver the perfect cellular nutrition formula your body needs for maximum performance, energy, stress management, and more. The personalized digital experience enables consumers to fast-track health goals with access to actionable health insights, personalized content and tools to track and improve health and performance. Founded in 2018 by Rachel Soper Sanders and Dr. Daniel Wallerstorfer, PhD and headquartered in Nashville, TN. Visit: Rootine.co

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Funding Insights

What this usually means
Typical timeline to Series B
Series A companies typically raise their next round in 10-18 months

Rootine raised. Fundz records a round at a median of 3.6 minutes from the SEC filing, with the decision-maker attached.

145 of these a day, filtered to the companies you pick, with the decision-maker attached.

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