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Creator economy startup Rigi raises Rs 10 crore from Google through preference shares. The investment marks Google's entry into Rigi's shareholder base.

PRIVATENov 12, 2026

Amount Raised

₹100 Million

Round Type

Seed

AdvertisingInternetContent

Investors

Google

Description

Rigi, a creator economy startup, has raised Rs 10 crore from Google International through an allotment of preference shares. The investment values the company at a post-money valuation of approximately Rs 670 crore. Following this investment, Google holds 1.43% stake in the company. The capital will support Rigi's expansion in the digital content and entertainment market.

Quick answer

Rigi raised ₹100 Million in a Seed round, dated November 12, 2026. Investors: Google.

How much did Rigi raise?
Rigi raised ₹100 Million in a Seed round on November 12, 2026.
Who invested in Rigi?
Google is named as investors in this round.
What does Rigi do?
Rigi is a creator economy startup founded in 2021 that helps content creators, influencers, and celebrities monetize their online following.

Source: Fundz verified event record.

Who else raised in Advertising and Internet around the same time

Companies in the same sectors as Rigi that raised within 45 days of this round, from Fundz verified event records.

  • Tano raised $4M (Seed) on November 11, 2026.
  • Soofa raised an undisclosed amount (Corporate Round) on November 9, 2026.
  • AdOasis raised $2.9M (Pre-Series A) on November 9, 2026.
  • BCC Media Network raised $213K (Seed) on November 7, 2026.
  • Shinka raised $2.1M (Seed) on November 5, 2026.
  • Titan OS raised $46M on November 4, 2026.

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Company Information

Company

Rigi

About

Rigi is a creator economy startup founded in 2021 that helps content creators, influencers, and celebrities monetize their online following. The platform enables creators to build paid communities on WhatsApp and Telegram, manage subscriptions, and sell digital products like online courses and mentorship sessions. Rigi has expanded into digital entertainment with Rigi TV, a short-form video platform offering original shows and micro-dramas. The company operates on a platform-led business model, earning through transaction fees and advertising revenue.

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Rigi raised. Fundz records a round at a median of 3.6 minutes from the SEC filing, with the decision-maker attached.

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