Reactiv has closed a $6 million USD seed extension round to support its acquisition of Kin Commerce. This move aims to enhance Reactiv's client base and integrate new social features.
PRIVATEOct 06, 2026
Amount Raised
$6 Million
Round Type
Seed
TorontoArtificial IntelligenceE Commerce
Description
Reactiv has acquired its New York-based competitor Kin Commerce to expand its client base. This acquisition follows Reactiv's previously disclosed $6 million USD seed extension round. Co-founder and COO Zack Elias expressed that the deal was opportunistic as Kin's leadership pivoted to another startup. The deal includes Kin’s technology, intellectual property, and customers, helping Reactiv to grow its workforce.
Company Information
Company
Reactiv
Location
Toronto, Ontario, Canada
About
Reactiv is a Toronto-based mobile commerce platform founded in 2023 by former Shopify employees. It provides e-commerce clients with AI-powered mobile apps that enhance customer engagement and sales conversion features. The company acquired Kin Commerce to expand its client base and integrate new social features into its offerings. Reactiv aims to cater to major brands looking for bespoke commerce solutions.
Fundz sees it the moment Reactiv raises, hires an exec or expands, usually minutes after it happens, and tells you who to reach.
TorontoArtificial IntelligenceE Commerce