Principle raises $2M in pre-seed funding to enhance strategic foresight for Fortune 500 companies. The round was led by SMRK VC and SMOK VC.
Amount Raised
$2 Million
Round Type
Pre-Seed
San FranciscoInformation TechnologySoftwareArtificial IntelligenceMachine LearningInvestors
Description
Principle, a Strategic Foresight AI platform, has secured $2 million in pre-seed funding to help companies simulate competitive futures. The funding round was led by SMRK VC and SMOK VC, with contributions from various venture capital funds. The platform aims to upgrade strategic decision-making processes traditionally hindered by outdated methods. Principle's technology is already being piloted by multiple Fortune 500 companies.
Quick answer
Principle raised $2 Million in a Pre-Seed round, dated February 2, 2026. Investors: RideHome AI Fund, A16z Scout Fund, Bain Capital Scout Fund, Unpopular Ventures, Smrk VC and Smok VC. Principle is based in San Francisco, California, United States.
- How much did Principle raise?
- Principle raised $2 Million in a Pre-Seed round on February 2, 2026.
- Who invested in Principle?
- RideHome AI Fund, A16z Scout Fund, Bain Capital Scout Fund, Unpopular Ventures, Smrk VC and Smok VC are named as investors in this round.
- What does Principle do?
- Principle is a Strategic Foresight AI platform that enables companies to simulate competitive futures before committing resources.
- Where is Principle based and how big is it?
- Principle is based in San Francisco, California, United States. Fundz records about 7 employees.
- Who are the decision-makers at Principle?
- Fundz holds 2 contacts at Principle, including the Head of IR & Partnerships. Names and contact details are shown to Fundz members.
Source: Fundz verified event record.
Who else raised in Software and Artificial Intelligence around the same time
Companies in the same sectors as Principle that raised within 45 days of this round, from Fundz verified event records.
- Parallel raised $20M (Series A) on March 19, 2026.
- Keywords AI (Respan) raised $5M (Seed) on March 19, 2026.
- PADO AI Orchestration raised $6M (Seed) on March 19, 2026.
- Edra raised $30M (Series A) on March 19, 2026.
- Autoscience raised $14M (Seed) on March 18, 2026.
- Beautiful.ai raised $45M (Series A) on March 18, 2026.
Who to call at Principle, and when
A new round usually means Principle is about to hire and buy. The teams that reach out first get the meeting.
- An alert the day Principle raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
- Who you already know at Principle, from your own LinkedIn network
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Related People
Principle raised. Fundz records a round at a median of 3.6 minutes from the SEC filing, with the decision-maker attached.
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