Fundz

Pickle has raised $12M in Series A funding led by Craft Ventures and FirstMark. The funding will help the company expand its peer-to-peer rental marketplace for fashion.

PRIVATEMar 13, 2025

Amount Raised

$12 Million

Round Type

Series A

New YorkInformation TechnologyE CommerceMarketplaceFashion

Investors

Craft VenturesFirstMark Capital

Description

Pickle, a peer-to-peer rental marketplace for fashion, has raised $12M in Series A funding led by Craft Ventures and FirstMark. Founded by Brian McMahon and Julia O’Mara in 2021, Pickle has now raised a total of $20M in reported equity funding. This funding will be used to enhance the platform's offerings and expand its market reach. The company aims to revolutionize the fashion rental industry.

Quick answer

Pickle Poll raised $12 Million in a Series A round, dated March 13, 2025. Investors: Craft Ventures and FirstMark Capital. Pickle Poll is based in New York, New York, United States.

How much did Pickle Poll raise?
Pickle Poll raised $12 Million in a Series A round on March 13, 2025.
Who invested in Pickle Poll?
Craft Ventures and FirstMark Capital are named as investors in this round.
What does Pickle Poll do?
Pickle is a leading peer-to-peer rental marketplace that makes items from your community’s closets available for rent on demand.
Where is Pickle Poll based and how big is it?
Pickle Poll is based in New York, New York, United States. Fundz records about 39 employees.
Who are the decision-makers at Pickle Poll?
Fundz holds 1 contact at Pickle Poll. Names and contact details are shown to Fundz members.

Source: Fundz verified event record.

Who else raised in E Commerce and Marketplace around the same time

Companies in the same sectors as Pickle Poll that raised within 45 days of this round, from Fundz verified event records.

  • Dabchy raised an undisclosed amount (Pre-Series A) on February 18, 2025.
  • MyDesignation raised $1.3M (Seed) on April 22, 2025.
  • Jewelbox raised $3.2M (Series A) on April 16, 2025.
  • SpectrAxe raised an undisclosed amount (Series A) on April 10, 2025.
  • Outzidr raised $3.5M (Seed) on April 8, 2025.
  • Gente Beauty raised an undisclosed amount on April 4, 2025.

Who to call at Pickle Poll, and when

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Company Information

Company

Pickle Poll

Location

44 Wall Street, #503

New York, New York, United States

About

Pickle is a leading peer-to-peer rental marketplace that makes items from your community’s closets available for rent on demand. With simple listing processes, flexible pricing and rental periods, an extensive selection of apparel, and convenient delivery options, Pickle makes it easy to keep items in rotation, explore different brands and styles for less, and earn passive income on items already in your closet. Founded in 2021 and headquartered in New York, NY, Pickle is on a mission to unlock the billions of underutilized goods in people’s homes and make them more affordable, accessible, and circular.

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Fundz sees it the moment Pickle Poll raises, hires an exec or expands, usually minutes after it happens, and tells you who to reach.

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Funding Insights

What this usually means
Typical timeline to Series B
Series A companies typically raise their next round in 10-18 months

Pickle Poll raised. Fundz records a round at a median of 3.6 minutes from the SEC filing, with the decision-maker attached.

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