Kidswear brand Orange Sugar raises Rs 4 crore in a pre-seed round led by Consumer Collective by Atrium and Ramakant Sharma to launch new product lines and strengthen digital presence.
Amount Raised
₹40 Million
Round Type
Pre-Seed
BengaluruFashionRetailapparel & fashionInvestors
Description
Kidswear brand Orange Sugar has raised Rs 4 crore in a pre-seed funding round from Consumer Collective by Atrium and Ramakant Sharma, with participation from several angel investors. The capital will be used to expand product lines and enhance distribution across digital marketplaces and retail. Co-founded in 2022, Orange Sugar focuses on high-quality kidswear for children up to 10 years. Its products are available on major e-commerce platforms and their own D2C site.
Quick answer
Orange Sugar raised ₹40 Million in a Pre-Seed round, dated October 14, 2025. Investors: Consumer Collective By Atrium, Ramakant Sharma, Kunal Mahipal, Saurabh Jain, Srivatsan Chari, Meghana Agarwal and Sunil Khaitan. Orange Sugar is based in Bengaluru, Karnataka, India.
- How much did Orange Sugar raise?
- Orange Sugar raised ₹40 Million in a Pre-Seed round on October 14, 2025.
- Who invested in Orange Sugar?
- Consumer Collective By Atrium, Ramakant Sharma, Kunal Mahipal, Saurabh Jain, Srivatsan Chari, Meghana Agarwal and Sunil Khaitan are named as investors in this round.
- What does Orange Sugar do?
- Orange Sugar is a kidswear brand co-founded in 2022 by Tarun Agrawal, Payal Agarwal, and Bharath Gupta.
- Where is Orange Sugar based and how big is it?
- Orange Sugar is based in Bengaluru, Karnataka, India. Fundz records about 8 employees.
- Who are the decision-makers at Orange Sugar?
- Fundz holds 1 contact at Orange Sugar. Names and contact details are shown to Fundz members.
Source: Fundz verified event record.
Who else raised in Fashion and Retail around the same time
Companies in the same sectors as Orange Sugar that raised within 45 days of this round, from Fundz verified event records.
- ONYA raised $617K (Pre-Seed) on November 26, 2025.
- Huha Wear raised $16M (Funding Round) on November 23, 2025.
- SKIMS raised $225M (Funding Round) on November 12, 2025.
- Bombay Shaving Company raised $15M on November 12, 2025.
- Haus & Kinder raised $3.3M (Seed) on November 11, 2025.
- The Artment raised $1.1M (Pre-Series A) on November 6, 2025.
Who to call at Orange Sugar, and when
A new round usually means Orange Sugar is about to hire and buy. The teams that reach out first get the meeting.
- An alert the day Orange Sugar raises, hires an executive or expands, scored against what you sell
- The decision-makers there, with verified emails
- Who you already know at Orange Sugar, from your own LinkedIn network
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