Mythik raises $15 million in a funding round led by Sakal Media Group and Shah Rukh Khan's family office to bring Eastern mythology to global audiences.
May 21, 2025•7 months ago
Amount Raised
$15 Million
Investors
Nishant AggarwalAnurag GoelSamir VoraJaynti KananiBitkraftVisceral CapitalShah Rukh Khan's Family OfficeVenture CatalystsSakal Media Group
Description
Mythik, founded by former Housing.com CEO Jason Kothari, has raised $15 million to enhance its media technology platform. The funding round included notable investors like the Sakal Media Group, Shah Rukh Khan's family office, and others. The startup aims to bring Eastern mythology and folktales to a worldwide audience. Kothari expressed excitement about the diverse group of investors involved in this venture.
Funding Insights
Based on industry dataVC-backed spending patterns
VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers
Tech investment trends
83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech