Medici Brands announced a $250 million Series B financing round, co-led by Greenoaks and Valor Equity Partners. The investment round also saw participation from CEO Peter Rahal, ICONIQ, and Imaginary Ventures. The funding will support the company's expansion into new markets and the launch of its new brand, HallPass. Medici's growth indicates significant traction in the competitive food industry.
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Company Information
Company
Medici Brands
Location
New York, New York, United States
About
Medici Brands creates progress by rethinking the products of the past. Its portfolio includes David Protein, a high-protein food brand, and HallPass, a confectionery brand that delivers sweets that taste like the classics at a fraction of the calories. Medici aims to improve public health by making traditional foods healthier without compromising on taste and experience.
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