About
While more than three-quarters of consumers prefer to transact with companies aligned with their values, only one-quarter actually do it. At ImpactKarma, we close that gap by helping consumers understand the impact of their spending choices.
ImpactKarma's Karma Wallet personal finance platform helps users understand the impact of their shopping choices by providing relevant data on companies' social and environmental practices, then assessing the user's carbon footprint based on which companies they choose to do business with. This empowers consumers to shop with intention and use their purchases to push companies to embrace greater sustainability.
Our father-and-son founders are building a diverse team to enable both consumers and merchants to take conscious action on behalf of people and the planet.