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INDUSTRY FIRST

HockeyStack raised $20 million in a Series A funding round led by Bessemer Ventures Partners to enhance its marketing analytics and attribution platform.

Jan 28, 2025•7 months ago

Amount Raised

$20 Million

Round Type

series a

San FranciscoMarketing AutomationCrmB2bSaasMarketingAdvertisingSoftwareAnalytics

Investors

Qnbeyond VenturesUncorrelated VenturesY CombinatorBessemer Ventures Partners

Description

HockeyStack has secured $20 million in a Series A funding to improve its marketing analytics tools. This investment will be used for hiring and new product development, addressing marketers' needs for effective data interpretation.

Company News

(4 articles)

Fri, 17 Nov 2023 08:00:00 GMT

HockeyStack Secures $2.7 Million in Seed Round - The SaaS News

Fri, 11 Oct 2024 07:00:00 GMT

What the LinkedIn debate over a HockeyStack report says about B2B marketing - MarTech

Thu, 16 Nov 2023 08:00:00 GMT

HockeyStack Raises $2.7M in Seed Funding - FinSMEs

Tue, 23 Mar 2021 07:00:00 GMT

HockeyStack: the No-Code Analytics with Actionable Insights - TechPP

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Funding Insights

Based on industry data

VC-backed spending patterns

VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers

Tech investment trends

83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech