At the time, the young company already featured plenty of bells and whistles. While Zoom was the only video conferencing company with which Grain worked the last time we talked with Adams and remains a “really good user acquisition source,” he says, Grain is “agnostic as to which video platform” a company uses, he stresses. Though Adams doesn’t see Grain operating in a winner-take-all-market, there are a lot of rivals with which it is competing, including Debrief, Descript, and Perfect Recall, to name just a few. Indeed, Grain, which employs 27 people around the globe and previously raised $4 million from investors, is very much focused on expanding as fast as it can, without getting ahead of itself.