Fundz

Fs Life Raises Rs 50 Crore In Pre-Series B Funding

PRIVATESep 22, 2022

Amount Raised

₹500 Million

Round Type

Series B

GurugramE CommerceFashionRetailLifestyle

Description

FS Life, earlier known as FableStreet, on Thursday said it has raised Rs 50 crore in a funding round led by Fireside Ventures. Other startup founders such as Ghazal Alagh, co-founder of MamaEarth, Mehul Agarwal & Vikram Chopra, co-founders of Cars24, Malika Sadani, Founder of The Moms Co and others also participated in the Pre-series B round of funding, said a FS Life statement.

Quick answer

FS Life raised ₹500 Million in a Series B round, dated September 22, 2022. FS Life is based in Gurugram, Haryana, India.

How much did FS Life raise?
FS Life raised ₹500 Million in a Series B round on September 22, 2022.
What does FS Life do?
FS Life represents a group of brands that are thoughtful, relevant and solve for unmet apparel and lifestyle needs for the modern Indian woman.
Where is FS Life based and how big is it?
FS Life is based in Gurugram, Haryana, India.
Who are the decision-makers at FS Life?
Fundz holds 1 contact at FS Life. Names and contact details are shown to Fundz members.

Source: Fundz verified event record.

Who else raised in E Commerce and Fashion around the same time

Companies in the same sectors as FS Life that raised within 45 days of this round, from Fundz verified event records.

  • Centric Brands raised an undisclosed amount (Funding Round) on October 21, 2022.
  • Perfect Moment Ltd. raised $5.5M on September 23, 2022.
  • Ponto raised $261K (Seed) on August 19, 2022.
  • EcoSoul Home raised $8.9M on October 28, 2022.
  • Stockly raised $12M (Funding Round) on September 28, 2022.
  • Caraway raised $35M on September 28, 2022.

Who to call at FS Life, and when

A new round usually means FS Life is about to hire and buy. The teams that reach out first get the meeting.

  • An alert the day FS Life raises, hires an executive or expands, scored against what you sell
  • The decision-makers there, with verified emails
  • Who you already know at FS Life, from your own LinkedIn network

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Company Information

Company

FS Life

Location

Gurugram, Haryana, India

About

FS Life represents a group of brands that are thoughtful, relevant and solve for unmet apparel and lifestyle needs for the modern Indian woman. FS Life started in September 2016 with its first brand FableStreet, which is a premium western wear brand focussed on providing the best fits for Indian women. It now has evolved into a multi-brand organisation with Mikoto — a sterling silver and semi precious jewellery brand, which caters to women’s need for high quality jewellery at affordable prices, and Marigold — a modern Indian wear brand reimagining traditional clothing for the woman of today. Started by Ayushi Gudwani , FS Life focuses on solving real customer needs backed by deep insights, market understanding, and data, enabled by the leanest supply chain platform.

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Funding Insights

What this usually means
Timeline to next round
Series B companies typically work for 15-20 months before raising new capital
Growth expectations
Series B companies are expected to scale rapidly and expand market reach

FS Life raised. Fundz records a round at a median of 3.6 minutes from the SEC filing, with the decision-maker attached.

145 of these a day, filtered to the companies you pick, with the decision-maker attached.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.