David Protein raises $250M Series B led by Greekoaks and Valor Equity Partners to expand into new markets including candy with HallPass brand.

David Protein, operating under parent company Medici Brands, closed a $250 million Series B funding round co-led by Greekoaks and Valor Equity Partners. The capital will fund expansion into adjacent categories, including the newly-launched HallPass candy brand. Additional investors in the round included Iconiq and Imaginary Ventures. David Protein has grown into one of America's fastest-growing CPG brands since launching in September 2024, now available in over 35,000 retail stores.