Fundz

Briteco Secures $9 Million In Series A Funding, Launches Major Expansion Of Innovative Direct-To-Consumer Jewelry Insurance Platform

PRIVATEApr 06, 2022

Amount Raised

$9 Million

Round Type

Series A

EvanstonInsurance

Description

BriteCo, a leading direct-to-consumer jewelry and watch insurance company, today announced a $9 million Series A investment led by Brand Foundry Ventures. Additional investors in the round include Western Technology Investment and Hyde Park Angels. The funding will help insurtech company BriteCo grow its customer base and fulfill the company’s mission to bring the jewelry insurance experience into the digital age.

Quick answer

BriteCo raised $9 Million in a Series A round, dated April 6, 2022. BriteCo is based in Evanston, Illinois, United States.

How much did BriteCo raise?
BriteCo raised $9 Million in a Series A round on April 6, 2022.
What does BriteCo do?
Their cloud-based BriteCo Appraisal Management System is the gateway to making the jeweler’s life easier and more productive—-and customers happier and more secure with immediate insurance coverage of their fine jewelry..
Where is BriteCo based and how big is it?
BriteCo is based in Evanston, Illinois, United States.
Who are the decision-makers at BriteCo?
Fundz holds 1 contact at BriteCo. Names and contact details are shown to Fundz members.

Source: Fundz verified event record.

Who else raised in Insurance around the same time

Companies in the same sectors as BriteCo that raised within 45 days of this round, from Fundz verified event records.

  • Fulcrum raised $5M (Funding Round) on May 19, 2022.
  • Qoala raised $65M (Series A) on May 12, 2022.
  • Konsileo raised $6.1M (Series A) on May 7, 2022.
  • Juno raised $3.1M (Seed) on May 6, 2022.
  • Plover raised $4.7M (Seed) on April 28, 2022.
  • Sun Life Financial raised $2M (Seed) on April 18, 2022.

Who to call at BriteCo, and when

A new round usually means BriteCo is about to hire and buy. The teams that reach out first get the meeting.

  • An alert the day BriteCo raises, hires an executive or expands, scored against what you sell
  • The decision-makers there, with verified emails
  • Who you already know at BriteCo, from your own LinkedIn network

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Company Information

Company

BriteCo

Location

Evanston, Illinois, United States

About

Their cloud-based BriteCo Appraisal Management System is the gateway to making the jeweler’s life easier and more productive—-and customers happier and more secure with immediate insurance coverage of their fine jewelry and watches.

AI made execution free. Knowing first is the whole game now.

Fundz sees it the moment BriteCo raises, hires an exec or expands, usually minutes after it happens, and tells you who to reach.

Related People

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Funding Insights

What this usually means
Typical timeline to Series B
Series A companies typically raise their next round in 10-18 months

BriteCo raised. Fundz records a round at a median of 3.6 minutes from the SEC filing, with the decision-maker attached.

145 of these a day, filtered to the companies you pick, with the decision-maker attached.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.