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Benjamin Capital Partners raises $5.5M in a seed round led by Play Ventures and F4 Fund to fuel the growth of its Benjamin cash rewards business.

Mar 28, 2024over 1 year ago

Amount Raised

$5.5 Million

Round Type

seed

New YorkFintechFinancial Services

Investors

Ilkka TeppoShane HappachAnton GauffinF4 FundPlay Ventures

Description

Benjamin Capital Partners, based in New York and Oulu, Finland, has raised a seed round of $5.5 million to further develop the Benjamin cash rewards app. The funding came from prominent gaming funds Play Ventures and F4 Fund, along with other investors such as Anton Gauffin, Shane Happach, and Ilkka Teppo. The funds will be used for aggressive user acquisition, product development, and the release of an enhanced app version.

Company Information

Company

Benjamin Capital Partners

Location

12 east 49th street

New York, New York, United States

About

Benjamin Capital Partners is the holding company for the Benjamin App, a new cash-rewards platform for consumers, merchants and gamers to earn cash, called Benjamin Money Moments, by completing daily tasks, playing mobile games, viewing content and ads, and making everyday card purchases with cash back. Founded by industry pioneer Erno Tauriainen, and led by digital industry veteran Lon Otremba, Benjamin looks to innovate a number of massive industries, including cashback, gaming, and digital advertising.

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Funding Insights

Based on industry data
VC-backed spending patterns
VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers