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Behavix Inc. raised an undisclosed amount in a pre-seed funding round led by senior executives from Nielsen, Rovio, and Unity to finalize their go-to-market strategy and validate their solutions.

Sep 04, 2024over 1 year ago

Round Type

seed

New YorkBig DataMachine LearningArtificial IntelligenceSoftwareAnalytics

Investors

UnityRovioSenior Executives At Nielsen

Description

Behavix Inc., a startup specializing in behavioral data, has successfully closed its pre-seed funding round. This funding will enable them to focus on validating their AI-powered platform with panel companies and data users.

Company Information

Company

Behavix

Location

New York, New York, United States

About

Behavix is on a mission to revolutionize how behavioral data is collected, analyzed, and utilized powering up the ResTech movement within Market Research industry. Headquartered in Helsinki with a strategic base in New York City, Behavix can helps panel companies and app/web publishers to start collecting deep and unique online behavioral data across the key digital platforms, while delivering value to data users with AI-driven data feed solutions.

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Funding Insights

Based on industry data
VC-backed spending patterns
VC-backed companies spend 89% more on sales and 100% more on marketing than bootstrapped peers