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TA Associates Makes a $100 Million Strategic Investment in Appfire to Partner With Silversmith Capital Partners to Accelerate Company’s Growth

PRIVATEMar 16, 2021•about 5 years ago

Amount Raised

$100 Million

Boston

Description

Appfire, a leading provider of apps that help teams solve modern challenges with digital solutions, today announced that it has received a $100 million investment from TA Associates, a leading global growth private equity firm. With this investment, Appfire intends to continue its leadership within the Atlassian ecosystem with more than 85 purpose-built products on the Atlassian Marketplace and over 110,000 active installations worldwide.

Company Information

Company

Appfire

Location

Boston, Massachusetts, United States

About

Appfire is an award-winning Atlassian Platinum Marketplace Partner and has been a global authority in the Atlassian ecosystem for more than 15 years. Appfire’s popular Artemis, Beecom, Bob Swift, Bolo, Botron, Feed Three, Innovalog and Wittified product brands comprise the largest portfolio of apps on the Atlassian Marketplace with 85+ purpose-built products and over 110,000 active installations worldwide. Learn more at www.appfire.com.

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Funding Insights

Based on industry data
Tech investment trends
83% of B2B companies plan digital investments, with 79% prioritizing customer experience tech

Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals — including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications — based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include FundzWatch™ for automated website change detection, Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 200,000+ companies. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.

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