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Appcharge has raised $58 million in a Series B round led by IVP to enhance its direct-to-consumer platform for mobile games.

PRIVATEAug 13, 2025

Amount Raised

$58 Million

Round Type

Series B

Tel AvivMobileGaming

Investors

Play VenturesCorundumMoneta VCSmilegate InvestmentGlilot Capital PartnersPlayrixCreandumBitkraft VenturesIVP

Description

Appcharge, based in Tel Aviv and San Francisco, has secured a $58 million Series B funding round led by IVP. This funding will help scale its platform with new products to meet global demand. The company has grown 14 times year over year and is currently processing over $500 million in transactions. The new financing brings the total amount raised to $89 million.

Quick answer

Appcharge raised $58 Million in a Series B round, dated August 13, 2025. Investors: Play Ventures, Corundum, Moneta VC, Smilegate Investment, Glilot Capital Partners, Playrix, Creandum and Bitkraft Ventures. Appcharge is based in Tel Aviv, Tel Aviv District, Israel.

How much did Appcharge raise?
Appcharge raised $58 Million in a Series B round on August 13, 2025.
Who invested in Appcharge?
Play Ventures, Corundum, Moneta VC, Smilegate Investment, Glilot Capital Partners, Playrix, Creandum and Bitkraft Ventures are named as investors in this round.
What does Appcharge do?
Appcharge is a Direct-To-Consumer platform for mobile game publishers, designed to help them sell virtual items and currency directly to players.
Where is Appcharge based and how big is it?
Appcharge is based in Tel Aviv, Tel Aviv District, Israel. Fundz records about 53 employees.
Who are the decision-makers at Appcharge?
Fundz holds 5 contacts at Appcharge. Names and contact details are shown to Fundz members.

Source: Fundz verified event record.

Who else raised in Mobile and Gaming around the same time

Companies in the same sectors as Appcharge that raised within 45 days of this round, from Fundz verified event records.

  • Cypher Games raised $21M on August 26, 2025.
  • Good Job Games raised $60M (Series A) on July 31, 2025.
  • Million Victories raised $40M on July 9, 2025.
  • Cxmmunity Media raised $100K (Funding Round) on September 24, 2025.
  • Le Walk raised $4.1M (Seed) on September 19, 2025.
  • PlaySuper raised $1M (Seed) on September 17, 2025.

Who to call at Appcharge, and when

A new round usually means Appcharge is about to hire and buy. The teams that reach out first get the meeting.

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Company Information

Company

Appcharge

Location

Tel Aviv, Tel Aviv District, Israel

About

Appcharge is a Direct-To-Consumer platform for mobile game publishers, designed to help them sell virtual items and currency directly to players. Founded by CEO Maor Sason and General Manager Roei Barassi, the company serves top-grossing mobile game studios and has raised a total of $31 million in funding. Appcharge allows developers to retain up to 95% of their revenue while enhancing player loyalty and retention. The platform offers fully branded web stores, gamified offers, global payment systems, and mobile SDKs for in-app payments.

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Funding Insights

What this usually means
Timeline to next round
Series B companies typically work for 15-20 months before raising new capital
Growth expectations
Series B companies are expected to scale rapidly and expand market reach

Appcharge raised. Fundz records a round at a median of 3.6 minutes from the SEC filing, with the decision-maker attached.

145 of these a day, filtered to the companies you pick, with the decision-maker attached.

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Fundz is a real-time business intelligence platform powered by agentic AI that proactively delivers personalized daily signals, including funding rounds, executive changes, M&A activity, 13F institutional filings, SEC 8-K events, investor activity, and website modifications, based on each user's watchlist and ICP. A trusted data source at firms such as BlackRock, Oracle, Kleiner Perkins, LinkedIn, HubSpot, and Cloudflare, Fundz democratizes the institutional-grade intelligence that previously required a PitchBook or Bloomberg terminal. Features include Daily Briefing for AI-powered daily briefings, and unified cross-signal alerts across 281,000+ organizations. Developers and data teams can access these signals programmatically via the Fundz Funding Data API, with transparent published pricing.