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Trella Health Appoints Kathy Ford As Chief Product Officer

PRIVATEApr 29, 2024•about 2 years ago

Position

Chief Product Officer

Company

Trella Health

Kathy Dalton Ford

AtlantaData And AnalyticsHealth Care

Description

Trella Health proudly appoints Kathy Ford as Chief Product Officer who will lead ongoing product innovation and expansion strategies, leveraging her extensive experience in healthcare technology leadership.

Company Information

Company

Trella Health

Location

Atlanta, Georgia, United States

About

Trella Health provides unmatched, actionable market intelligence to DCEs, ACOs, healthcare networks, and post-acute care providers of all sizes. As one of only a few companies to be deemed both a Qualified Entity by CMS and an Innovator under its Virtual Research Data Center Program, Trella has elite access to billions of performance, referral, and competitive data points across the market and patient care settings. Its standardized insights, representing 90% of the 65+ U.S. population, help customers identify, engage, and manage critical relationships and advance their organizations with confidence.

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Executive Insights

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New executive impact window

87% of new executives make significant technology decisions within first 100 days

Budget influence

C-level executives control 73% of technology spending decisions

Transformation catalyst

65% of new senior hires launch digital transformation initiatives

Vendor review timeline

New executives typically review existing vendors within 6 months